Flow Cannabis Co. Launches Caldera™ — California’s Purest and Most Potent Line of Sungrown, Sustainably Cultivated, Cannabis Extracts and Concentrates

Harnessing the power of science and innovation to highlight the rich entourage effect for which California’s sungrown, artisanal cannabis is known the world over, Caldera is available in Live Resin PAX ERA Pods, Lava Diamonds & Magma Sauce Extracts

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The art and science behind Caldera

REDWOOD VALLEY, Calif.--()--Flow Cannabis Co., a California-based umbrella company of sustainably sourced, sungrown cannabis goods and services, today announced the launch of Caldera™, a line of premium extracts, vape cartridges, oils, and concentrates defined by scientifically unparalleled purity, potency, and flavor.

Developed by renowned pharmaceutical chemist Dr. Raj Gupta, who introduced the micro-emulsion, water-soluble phytocannabinoid technology that today powers the majority of leading oral and topical cannabinoid brands, Caldera harnesses the power of science and innovation to highlight the rich entourage effect for which California’s sungrown cannabis is known the world over.

“We define purity as the essence of the cannabis plant without any redundant and undesirable components, so our products are pure and pristine with 100% of what matters and 0% of what doesn’t,” says Dr. Gupta, SVP of Manufacturing and Innovation for Flow Cannabis Co. “And we define potency as the quality of psychoactive experience, which is produced by the entourage effect in which the whole is greater than the sum of its parts. The combination of terpenes and cannabinoids working together yields an effect far greater than any one element could alone. Caldera’s artisanal formulation is ‘Flavor First’ and is designed so that the ratio of cannabinoids to terpenes consistently mimics the ratio found naturally occurring in California’s flavorful, sungrown cannabis.”

Available in Live Resin PAX ERA Pods, Lava Diamonds, and Magma Sauce Extracts in Sativa, Indica, and Hybrid varieties, Caldera uses only 100% fresh frozen sungrown flower, captured at its peak using below-zero preservation techniques and -85 centigrade cold extraction. This extraction innovation ensures a near perfect translation of potency, flavor, and aroma (with zero dilution) so that Caldera products are as close to the smell, taste, and terpene-cannabinoid profile of the living plant as possible.

Caldera joins Flow Cannabis Co.’s flagship brand, Flow Kana, as well as its accessibly priced Roots label in representing the best of sustainably farmed, sungrown California cannabis. All three brands are manufactured in the heart of the Golden State’s famed Emerald Triangle at the Flow Cannabis Co. campus, which houses 200,000-square-foot, state-of-the-art manufacturing, processing, and extraction facilities.

“We started Flow Kana in 2015, when indoor cultivated cannabis was the norm and sungrown craft cannabis was overlooked,” says Michael Steinmetz, co-founder and CEO of Flow Cannabis Co. “With Flow Kana, we’ve had the honor of introducing sungrown, sustainably-cultivated, craft cannabis flower to California consumers, eventually becoming the state’s best-selling sungrown flower brand. Now with Caldera, we have the opportunity to infuse the values that form the bedrock of our company into the oils and extracts category.”

“As its name suggests, Caldera represents an alchemy of natural forces that combine to offer one of the highest expressions of cannabinoid diversity combined with some of the highest terpenes in class on average,” adds Adam Steinberg, Flow Cannabis Co.’s co-founder. “When a volcano erupts, magma in the underlying chamber is forcefully expelled, leaving behind a pristine body of water that forever changes the surrounding landscape. The Caldera product line truly lives up to its name and will, by design, change the cannabis landscape.”

Caldera products are available for purchase at dispensaries throughout California, including: 420 Kingdom (Bakersfield), Airfield Supply Co. (San Jose), Amuse (Los Angeles and Orange counties), Green Goddess Collective (Los Angeles), Hueneme Patient Collective (Port Hueneme), Pure Life Collective (Diamond Springs), Reefer Madness (Palm Springs), Santa Cruz Naturals (Santa Cruz), and The Spot (Santa Ana).

For more information, please visit calderaextracts.com

ABOUT FLOW CANNABIS CO.

Formed from the 2015 launch of its top-selling flower line as its flagship brand (Flow Kana), Flow Cannabis Co. aims to be the standard bearer for the emerging clean and sustainable cannabis movement, and elevate the world to an enlightened cannabis consciousness. Headquartered in Mendocino County — the “gateway” to California’s famed Emerald Triangle region with operational hubs, facilities, and campuses throughout the state — Flow Cannabis Co. remains home to California’s largest supply chain of sungrown, sustainably-farmed cannabis. Its 200,000 square foot processing and manufacturing facility features services that include: sourcing, processing, manufacturing, packaging, and statewide distribution for Flow Cannabis Co.’s founding brand, Flow Kana, as well as Caldera and its accessibly-priced Roots brand. Flow Cannabis Co. also provides a combination of white label, co-packing, manufacturing, and distribution services at scale for two of California’s top 10 brands as well as other values-aligned partners like Foria and Willie’s Reserve. Flow Cannabis Co.’s goal is to be the most respected and trusted supplier of sungrown, sustainable, cannabis products and services in the world.

Contacts

Holly Aubry
haubry@humannaturepr.com
646.943.0541

Gretchen Giles
gretchengiles@humannaturepr.com
707.570.7887

Release Summary

Flow Cannabis Co. launches Caldera - California's purest and most potent line of sungrown, sustainably cultivated, cannabis extracts and concentrates

Contacts

Holly Aubry
haubry@humannaturepr.com
646.943.0541

Gretchen Giles
gretchengiles@humannaturepr.com
707.570.7887