Global E-Books market was valued at US$29.252 billion in 2019.
E-books also known as electronic books are referred to as those books that are published in digital forms so as to be viewed or read on mobile devices such as smartphones, PCs and laptops, e-readers, and tablets among others. These books consist of similar content available on printed textbooks such as texts, images, and graphics among others. The primary factors that are driving the e-books market growth include the rapid penetration of smartphones and other mobile devices among others across the various developed economies of the globe.
Also, the ability of these books to offer similar satisfaction to the users is also simply driving its adoption among a greater technologically equipped population, especially in the developed economies. Additionally, the growing focus of the governments of various countries towards the protection of the environment has been leading to many campaigns for saving the trees and reduce the use of paper is also propelling the opportunities for the market to grow in the near future.
The recent outbreak of the novel coronavirus disease is also anticipated to be a key factor boosting the demand for e-books during the short run as numerous government measures such as lockdowns and social distancing in many countries to prevent the spread of this deadly virus is projected to push the adoption of e-books among the reading enthusiasts as the closure of public libraries and various retail booksellers will significantly augment the adoption of e-books and thereby positively impact the e-books market growth during the period of next eight to ten months.
- Amazon.com, Inc
- HarperCollins Publishers
- Rakuten Kobo Inc.
- Barnes & Noble Booksellers, Inc.
- Macmillan Education Limited
- Hachette Book Group
- Kensington Publishing Corp.
Perception towards printed books
The effective adoption and use of e-books are hindered due to the concerns regarding the satisfaction of printed books and the lack of knowledge regarding these books in many underdeveloped countries. Moreover, the perception regarding the lack of availability of the internet and the availability of platforms for these books in underdeveloped nations is further limiting the adoption of e-books. There is still a significant proportion of readers that favors traditional printed books over e-books due to the fact that it provides them higher satisfaction.
Furthermore, the lack of awareness about various online platforms has also hindered its demand. In many cases, digital books have only been subjected to reading through the usage of mobile devices and internet connectivity, especially in developing economies and thus has resulted in its adoption to a specific group that has these facilities.
The global e-books market has been segmented on the basis of platform, type, and geography. On the basis of platform, the market has been segmented into smartphones and tablets, PCs and Laptops, and e-readers. On the basis of type, the segmentation has been done on the basis of consumer e-books and educational e-books. Geographically, the market has been classified into North America, South America, Europe, Middle East and Africa, and Asia Pacific.
North America to hold a significant market share
Geographically, the North American region is projected to hold a noteworthy share in the e-books market primarily on the account of early adoption of technology and well-established internet infrastructure in countries like the United States and Canada. Furthermore, the presence of key market players such as Amazon is also bolstering the significant share of this region in the global market. Also, the wide acceptance of digital reading methods in the region is also driving the growth of the e-books market in the North American region.
Key Topics Covered:
1.1. Market Definition
1.2. Market Segmentation
2. Research Methodology
2.1. Research Data
3. Executive Summary
3.1. Research Highlights
4. Market Dynamics
4.1. Market Drivers
4.2. Market Restraints
4.3. Porters Five Forces Analysis
4.3.1. Bargaining Power of Suppliers
4.3.2. Bargaining Power of Buyers
4.3.3. Threat of New Entrants
4.3.4. Threat of Substitutes
4.3.5. Competitive Rivalry in the Industry
4.4. Industry Value Chain Analysis
5. E-Books Market Analysis, By Platform
5.2. Smartphones and Tablets
5.3. PCs and Laptops
6. E-Books Market Analysis, By Type
6.2. Consumer E-Books
6.3. Educational E-Books
7. E-Books Market Analysis, By Geography
7.2. North America
7.3. South America
7.5. Middle East and Africa
7.6. Asia Pacific
8. Competitive Environment and Analysis
8.1. Major Players and Strategy Analysis
8.2. Emerging Players and Market Lucrativeness
8.3. Mergers, Acquisitions, Agreements, and Collaborations
8.4. Vendor Competitiveness Matrix
9. Company Profiles
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