Outlook on the Worldwide Electric Toothbrush Industry to 2025 - A Surge in Production Innovation Driving the Market Growth - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Global Electric Toothbrush Market Growth, Trends and Forecasts (2020 - 2025)" report has been added to ResearchAndMarkets.com's offering.

Global electric toothbrush market is forecasted to grow at a CAGR of 7.8% during the forecast period (2020-2025).

The market has witnessed a significant growth owing to rise in dental problems and awareness regarding dental hygiene are the major factors driving the market growth during the study period. Moreover, a rise in the disposable income of consumers, particularly in developing economies such as China and India, coupled with manufacturers focus to develop innovative products such as smart electric toothbrushes etc., with enhanced benefits, are the major factors anticipated to drive the market growth in the coming years.

Companies Mentioned

• The Procter & Gamble Company
• Colgate-Palmolive Company
• Koninklijke Philips N.V.
• Church & Dwight Co., Inc.
• FOREO
• Panasonic Corporation
• Lion Corporation
• SONIC Chic

Key Market Trends

Surge in Production Innovation Driving the Market Growth

Globally, the market has witnessed a significant rate in product innovations that are extensively driving the sales of electric toothbrushes. The manufacturing companies are concentrating on catering to various preferences of consumers and achieve competitive advantage in the market. For instance, in 2019, Oral-B launched its Oral-B Genius X electric toothbrush, which uses artificial intelligence to help consumers brush better. Moreover, companies are focusing on catering to specific needs of consumers which vary from different age groups. For instance, Bluereo launched accessible toothbrush G150, a latest solution for vulnerable brushers, from young children to the elderly, to those with physical disabilities or post-surgical patients, who find traditional toothbrushes difficult to use.

Europe Holds a Major Share in the Market

Europe has experienced a growing prevalence of oral and dental problems owing to the rise in the percentage of the geriatric population which is anticipated to drive the market growth during the study period. Tooth decay among children with an age group of 6 years varies from 20% to 90% while in age group of 65-74 years, the prevalence of people having lost all their natural teeth ranges from about 20% to 50% across various countries in the European region, according to WHO. Moreover, consumers are highly focused on taking good care of their dental health and hygiene, and manufacturers continue to develop new products that address consumer dental requirements in terms of cleaning and whitening, driving the market growth in the country.

Key Topics Covered:

1 INTRODUCTION

1.1 Study Assumptions and Market Definition

1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

3.1 Market Overview

4 MARKET DYNAMICS

4.1 Market Drivers

4.2 Market Restraints

4.3 Porter's Five Forces Analysis

4.3.1 Threat of New Entrants

4.3.2 Bargaining Power of Buyers/Consumers

4.3.3 Bargaining Power of Suppliers

4.3.4 Threat of Substitute Products

4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

5.1 By Product Form

5.1.1 Electric

5.1.2 Battery Operated

5.1.3 Replacement Brush Heads

5.2 By End User

5.2.1 Kids

5.2.2 Adult

5.3 By Distribution Channel

5.3.1 Supermarkets/ Hypermarkets

5.3.2 Pharmacy/ Drug Stores

5.3.3 Online Retail Stores

5.3.4 Others

5.4 Geography

5.4.1 North America

5.4.1.1 United States

5.4.1.2 Canada

5.4.1.3 Mexico

5.4.1.4 Rest of North America

5.4.2 Europe

5.4.2.1 United Kingdom

5.4.2.2 Germany

5.4.2.3 France

5.4.2.4 Russia

5.4.2.5 Italy

5.4.2.6 Spain

5.4.2.7 Rest of Europe

5.4.3 Asia Pacific

5.4.3.1 India

5.4.3.2 China

5.4.3.3 Japan

5.4.3.4 Australia

5.4.3.5 Rest of Asia-Pacific

5.4.4 South America

5.4.4.1 Brazil

5.4.4.2 Colombia

5.4.4.3 Rest of South America

5.4.5 Middle East & Africa

5.4.5.1 South Africa

5.4.5.2 Saudi Arabia

5.4.5.3 Rest of MEA

6 COMPETITIVE LANDSCAPE

6.1 Most Active Companies

6.2 Most Adopted Strategies

6.3 Market Share Analysis

6.4 Company Profiles

6.4.1 The Procter & Gamble Company

6.4.2 Colgate-Palmolive Company

6.4.3 Koninklijke Philips N.V.

6.4.4 Church & Dwight Co., Inc.

6.4.5 FOREO

6.4.6 Panasonic Corporation

6.4.7 Lion Corporation

6.4.8 SONIC Chic

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

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