Traction Guest ZeroTouch Sets the Bar for Enterprise-class Visitor Management Systems, Keeps People Safe as Organizations Bring Employees Back to Work

Dynamic Registration Portal and Touchless Sign-in/Sign-out Automate Proactive Safety Screening and Fully Contactless Access for Employees and Visitors, Mitigating Current and Future Risks

Traction Guest ZeroTouch for Touchless Sign-in/Sign-out and Secure Registration for Employees and Visitors (Graphic: Business Wire)

SEATTLE--()--Traction Guest, the global leader in cloud-based enterprise visitor management systems (VMS), today announced ZeroTouch™ secure, fully contactless screening and access capabilities that are unique to the industry. New Dynamic Registration Portal and Touchless Sign-in/Sign-out technology provides an easy-to-deploy solution for enforcing more stringent entry and egress policies while meeting location-dependent enterprise risk management and compliance requirements. ZeroTouch enables enterprises to safely manage the return of employees and visitors to the workplace and better protect open locations amidst the COVID-19 crisis, while anticipating future waves of business interruption.

As Traction Guest CEO Keith Metcalfe observes, “Organizations must prepare for the unexpected by perceiving visitors and employees as one universal risk management challenge. Employee and visitor safety is a first priority and must be managed proactively according to the regulations for different regions and a facility’s levels of risk tolerance at a given time.”

The Traction Guest Enterprise VMS Platform extends sophisticated facility access and safety protocols to all sites across an enterprise so they can adapt in real time to changing safety mandates and implement new protocols from a centralized platform. The platform’s ZeroTouch secure, fully contactless capabilities

  • give organizations the power to control who is allowed to access a facility;
  • pre-screen visitors and employees before they arrive and gather the data required to confirm their safe entry;
  • inform visitors and employees of necessary safety procedures;
  • enable invitation, screening and sign-in to be customized by location depending on state, province or country health regulations and recommended processes;
  • provide a secure way to maintain a centralized system of record of scheduled visits and portal registrations.

Traction Guest ZeroTouch Enables Invite-First Culture

The Dynamic Registration Portal gives companies a secure way to invite and vet employees and visitors before access to any facility, ahead of a scheduled visit. Low-code flows can be built for different locations and entry points to gather the information required to confirm each guest’s safe entry, inform them of the necessary safety and security procedures, and maintain a unified system of record of all persons entering and exiting a facility. Specific safety protocols and risk reduction measures can be customized for each unique site, without sacrificing employee safety or the integrity of buildings. Walk-up scenarios are handled seamlessly without the installation of an app on a guest’s smartphone. This is in sharp contrast to other sign-in solutions on the market that require the installation of an app, which not everyone wants or is permitted to do.

Traction Guest is built for enterprise scalability from the ground up. The custom flows help to effectively enable every best practice of employee re-entry back on-site. It will also enable workforce access management should a second wave of COVID-19 occur. With Traction Guest, organizations will be equipped to handle future outbreaks and effectively implement strategies to address them,” said Cameron Wiebe, CTO at Traction Guest. “One of the core design challenges of building an enterprise-class system for on-site population risk management is that not everyone can download an app. Our engineering team solved this dilemma, eliminating the need for anyone to touch a communal device.”

Once pre-registration is complete, guests are provided a secure one-time QR code to complete an automated Touchless Sign-In and entry process that allows them to register as being on-site – without requiring any physical or employee interaction upon entry. Unlike all other VMS solutions, Traction Guest provides individuals with a comprehensive sign-in flow at pre-registration – including all required documents, videos and instructions – before entering a facility, which is highly efficient and reduces risk of exposure. With a single-QR-code-scan and the ability to upload a photo from one's own device, Traction Guest provides a faster point of entry. Enterprises are able to schedule and control who is allowed into a facility and any person who does not meet the access requirements set forth by an organization will be prevented entry in advance. If access requirements are satisfied, an email is sent with the facility access instructions and an original QR code; the sign-in process is completed once the code is scanned at a facility.

A safe and secure visit has become a topic of critical importance, from how employees and visitors enter a building to how they interact with others on premises. To ensure safety and mitigate risks for all people in a given vicinity, the world is moving towards an invite-first culture. To make it a reality, technology needs to enable companies to validate identity and pre-screen both employees and visitors before they even enter a workplace,” said Metcalfe.

Location-specific Registration is Easy to Customize Using the Drag-and-Drop UI

An administrator can build a sophisticated Dynamic Registration Portal experience in Traction Guest’s low-code platform by dragging and dropping elements such as: visitor identity pages, HTML pages and questionnaires, video elements, document signing, decision branches, alerts, notifications and more. Unique flows can be built for locations or entry points and for the purpose of managing employees who are being distributed between different facilities, for health and contact screenings, across staggered time entries and to manage the limited number of visits per a facility’s square footage.

Traction Guest has long helped regulated industries such as food manufacturing and healthcare meet stringent compliance and safety requirements for people entering regulated worksites. We expect to see rapidly evolving safety standards across all industries emerging from the global pandemic. This will entail staggered and limited access to certain areas and facilities, temperature checks, masks, PPE, social distancing and requirements for a fully contactless on-site experience,” Metcalfe said.

Webinar Today: The Evolution of Visitor Management Standards and Adjusting to the ‘New Normal’

Brian Phillips, director of Global Security Strategy at Traction Guest and Justin Craig, senior director of Customer Success at Traction Guest, will host a webinar today at 10am PT / 1pm ET, Adjusting to a new normal – evolution of visitor management standards. Bringing together their deep expertise in security management at global regulated enterprise organizations, they will discuss lessons learned from the different stages of COVID-19 to help those responsible for the security and safety of employees navigate a path forward during this unprecedented time. Register here:

Additional Resources

About Traction Guest

Traction Guest, the leader in enterprise visitor management, empowers businesses across five continents and dozens of industries to make on-site experiences for employees and visitors safe, secure and effortless. Today, top global brands rely on the highly customizable platform to deliver unparalleled security and an intuitive visit experience across multiple entry points. For further information, visit


Amber Winans
Bhava Communications for Traction Guest


Amber Winans
Bhava Communications for Traction Guest