Morocco Couscous Market, 2020 - Industry Trends, Share, Size, Growth & Opportunities - ResearchAndMarkets.com

DUBLIN--()--The "Morocco Couscous Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025" report has been added to ResearchAndMarkets.com's offering.

The Morocco couscous market grew at a CAGR of around 5% during the historical period of 2014-2019. Couscous is a traditional North African dish that is made up of crushed and steamed granules of durum wheat semolina. Moreover, couscous is healthy, convenient, easy-to-make, delicious, offers versatility, and comes with health claims such as gluten-free and whole-grain food. In Morocco, the prevalent trend of Westernization has led to the introduction of newer and innovative couscous preparation recipes.

In recent times, the rising consumer health consciousness towards high obesity levels have augmented the consumption of couscous, accounting to its low-caloric value and high protein/fibre content. Furthermore, the increasing demand for ready-to-eat food items, coupled with the wide availability of traditional, canned, frozen, microwavable couscous variants across the Moroccan retail channels, has been supporting the market growth. Additionally, the introduction of flavoured and organic couscous products caters to the changing tastes and preferences of the Moroccan population. Looking forward, the market is anticipated to witness a significant growth during the forecast period of 2020-2025.

Key Questions Answered in This Report:

  • How has the Morocco couscous market performed so far and how will it perform in the coming years?
  • What is the breakup of the Morocco couscous market based on the thickness?
  • What is the breakup of the Morocco couscous market based on the SKUs?
  • What is the breakup of the Morocco couscous market based on the distribution channel?
  • What are the key driving factors and challenges in the Morocco couscous market?
  • What is the structure of the Morocco couscous market and who are the key players?
  • What is the degree of competition in the Morocco couscous market?
  • What is the market share of key players in the Morocco couscous market?
  • What is the market share of key brands in the Morocco couscous market?

Key Topics Covered:

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study

2.2 Stakeholders

2.3 Data Sources

2.3.1 Primary Sources

2.3.2 Secondary Sources

2.4 Market Estimation

2.4.1 Bottom-Up Approach

2.4.2 Top-Down Approach

2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview

4.2 Key Industry Trends

5 Morocco Couscous Market

5.1 Market Overview

5.2 Market Performance

5.3 Market Forecast

6 Market Breakup by Thickness

6.1 Fine Couscous

6.1.1 Market Trends

6.1.2 Market Forecast

6.2 Medium Couscous

6.2.1 Market Trends

6.2.2 Market Forecast

6.3 Thick Couscous

6.3.1 Market Trends

6.3.2 Market Forecast

7 Market Breakup by SKUs

7.1 1 Kg

7.1.1 Market Trends

7.1.2 Market Forecast

7.2 5 Kg

7.2.1 Market Trends

7.2.2 Market Forecast

7.3 25 Kg

7.3.1 Market Trends

7.3.2 Market Forecast

7.4 Others

7.4.1 Market Trends

7.4.2 Market Forecast

8 Market Breakup by Distribution Channel

8.1 Supermarkets and Hypermarkets

8.1.1 Market Trends

8.1.2 Market Forecast

8.2 Convenience Stores

8.2.1 Market Trends

8.2.2 Market Forecast

8.3 Independent Retailers

8.3.1 Market Trends

8.3.2 Market Forecast

8.4 Online

8.4.1 Market Trends

8.4.2 Market Forecast

8.5 Others

8.5.1 Market Trends

8.5.2 Market Forecast

9 SWOT Analysis

9.1 Overview

9.2 Strengths

9.3 Weaknesses

9.4 Opportunities

9.5 Threats

10 Value Chain Analysis

10.1 Overview

10.2 Inbound Logistics

10.3 Operations

10.4 Outbound Logistics

10.5 Marketing and Sales

11 Price Analysis

12 Porters Five Forces Analysis

12.1 Overview

12.2 Bargaining Power of Buyers

12.3 Bargaining Power of Suppliers

12.4 Degree of Competition

12.5 Threat of New Entrants

12.6 Threat of Substitutes

13 Competitive Landscape

13.1 Market Structure

13.2 Key Players Product Benchmarking

13.3 Key Players & Brands Market Share

13.4 Profiles of Key Players

13.4.1 Atlas Couscous

13.4.2 Complexe Alimentaire Zine (CALZ)

13.4.3 DALIA Corp.

13.4.4 DARI

13.4.5 FORAFRIC MAROC

13.4.6 KAYNA Group

13.5 List of Other Moroccan Players

For more information about this report visit https://www.researchandmarkets.com/r/43ux6r

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Contacts

ResearchAndMarkets.com
Laura Wood, Senior Press Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900