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Bojangles’ Heart-Shaped Bo-Berry Biscuits® Double the Love for Moms

Southern chain offers BOGO deal for Mother’s Day Weekend

CHARLOTTE, N.C.--(BUSINESS WIRE)--Now more than ever, moms deserve a sweet treat to celebrate their tireless commitment to caring for and loving their families. What is a sweeter way to show your appreciation than with a Bojangles’ Heart-Shaped Bo-Berry Biscuit®? Two Bojangles’ Heart-Shaped Bo-Berry Biscuits!

Bojangles’ is bringing the shape of love to the sweet treats for Mother’s Day weekend, May 8-10. The Southern restaurant chain will offer them as a Buy-One-Get-One-Free deal at participating locations.

“The past several weeks have been filled with uncertainty, yet the love and care of mothers has remained constant,” said Jackie Woodward, Chief Marketing Officer for Bojangles’. “Love and care starts with a smile, and we hope these tasty treats will make the mom in your life berry happy.”

Each Heart-Shaped Bo-Berry Biscuit is made from scratch by a Bojangles’ master biscuit maker, using the brand’s proprietary process. With Bo-Berries baked inside and a decadent vanilla icing drizzle, the delightfully sweet biscuit pairs well with a cup of Bo’Town Roasters™ coffee. Enjoy a Heart-Shaped Bo-Berry Biscuit with mom for breakfast, as a midday treat or delectable dessert.

About Bojangles', Inc.

Bojangles’, Inc. is a highly differentiated and growing restaurant operator and franchisor dedicated to serving customers high-quality, craveable food made from our Southern recipes, including breakfast served All Day, Every Day. Founded in 1977 in Charlotte, N.C., Bojangles’ serves menu items such as made-from-scratch biscuit breakfast sandwiches, delicious hand-breaded bone-in chicken, flavorful fixin’s (sides) and Legendary Iced Tea®. Currently, Bojangles’ has approximately 750 system-wide restaurants in 11 states. For more information, visit www.bojangles.com or follow Bojangles’ on Facebook, Instagram and Twitter.

Contacts

Hallie Dean, LGA (hdean@thinklga.com, 704-552-6565)
Brian Little, Bojangles’ (blittle@bojangles.com, 704-940-8736)

Bojangles’, Inc.


Release Summary
Bojangles’ offering its Heart-Shaped Bo-Berry Biscuits for Mother’s Day weekend, May 8-10. It will offer them as a BOGO deal.
Release Versions

Contacts

Hallie Dean, LGA (hdean@thinklga.com, 704-552-6565)
Brian Little, Bojangles’ (blittle@bojangles.com, 704-940-8736)

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