DENVER--(BUSINESS WIRE)--As part of a 20-store development deal, Quiznos is on track to open five new restaurants this year in Latin American markets including Costa Rica, Honduras, Panama, Nicaragua and El Salvador, where strong brand awareness and a pioneering franchise partner make this region ripe for brand expansion.
“As we dive into the next phase of our long-term growth strategy, our Latin American presence is one vehicle to accelerate the reinvigoration of the Quiznos brand and drive further expansion of our innovative platform,” said Tom Harper, Vice President of International Development, REGO Restaurant Group, owner of Quiznos. “Along with our trusted and dedicated partner, Master Franchisee Richard Eisenberg, we see considerable potential to benefit from this as a targeted investment approach.”
“With the positioning of the Quiznos brand as a ‘café-style’ destination concept, consumers in this region are embracing a robust breakfast platform, including compelling espresso-based beverage offerings,” said Master Franchisee Richard Eisenberg. “Our traditional sandwich lines are complemented by meal-sized salads, shareable pizzas and enticing side dishes such as waffle fries and mozzarella sticks.”
About Quiznos
Founded in 1981, Denver-based Quiznos is a chain restaurant designed for today's busy consumers who are looking for a high-quality, tasty, freshly prepared alternative to traditional fast-food restaurants. With locations across the United States and 32 countries, Quiznos is one of the world's premier quick-service restaurant chains and pioneer of the toasted sandwich. Quiznos restaurants offer creative, chef-inspired sandwiches, subs and salads using premium ingredients. Rewarding fans through Quiznos loyalty app, Toasty Points, guests can earn and redeem points for free Quiznos menu items at participating locations. For more information, please visit quiznos.com/toastypoints or www.quiznos.com, connect with Quiznos on Facebook or follow on Twitter or Instagram.
About REGO Restaurant Group / High Bluff Capital Partners
Based in Denver, Colorado, REGO Restaurant Group is a fast-casual restaurant platform backed by High Bluff Capital Partners. The portfolio currently includes Quiznos, home of the original toasted sub, and Taco del Mar, which offers coastal Mexican cuisine. REGO Restaurant Group manages nearly 800 restaurants in 32 countries.
High Bluff Capital Partners is a private investment firm specializing in consumer-facing companies and brands with the potential for transformation and significant growth. The firm's team has extensive experience investing in, managing, leading and reinvigorating consumer businesses across the restaurant, entertainment, food, beverage and retail markets. More information can be found at www.highbluffcap.com.