United States $3.2 Bn Wipes (Wet & Dry) Market Forecasts to 2023 - ResearchAndMarkets.com

DUBLIN--()--The "Wipes: United States Forecasts to 2023" report has been added to ResearchAndMarkets.com's offering.

This industry study analyzes the $3.2 billion market for wipes in the US.

It presents historical demand data (2008, 2013, and 2018) and forecasts for 2023 by product (wet and dry wipes). Wipes are also analyzed by application (e.g., baby wipes, consumer personal care wipes, household care wipes, manufacturing wipes, healthcare wipes, foodservice wipes, and commercial and institutional wipes).

For the purpose of this study, wipe is defined as a paper or nonwoven substrate that is soaked or otherwise infused with water or chemical additives (wet or dry) for the purpose of cleaning, disinfecting, sanitizing, chemical delivery, and other functions that are carried out on surfaces such as skin, countertops and floors, tools and parts, and many others.

Most wipes are single-use products. However, this study also covers reusable products that can be laundered and reused for a short period of time.

Excluded from the scope of this study are standard paper alternatives, such as napkins, paper towels, facial tissues, and toilet tissue, as well as long-term reusable cloths.

Demand for wipes is examined by product and market in US dollars at the converters' level. Sales at the retail level are also provided. Historical data for 2008, 2013, and 2018 and forecasts for 2023 are presented in current dollars (which are not adjusted to account for inflation).

Key market segments for wipes include both consumer and industrial and institutional markets.

Key Topics Covered:

1. Executive Summary

2. Overview

  • Key Findings
  • Historical Market Trends
  • Factors Affecting Wipes Demand
  • Demographic Trends
  • Flushability & Dispersibility Concerns
  • Sustainability
  • Private Label Premiumization & Diversification
  • Wipes Regulations
  • FDA (Cosmetic, Therapeutic, & Sunscreen Wipes)
  • EPA
  • The Wiper Rule
  • Wipes Demand by Market
  • Pricing Trends

3. Products

  • Key Findings
  • Wet vs. Dry Wipes: Penetration Comparison
  • Demand by Product
  • Consumer Markets
  • Industrial & Institutional Markets
  • Wet Wipes
  • Wet Wipes: Demand by Market
  • Wet Wipes: Demand by Application
  • Dry Wipes
  • Dry Wipes: Demand by Market
  • Dry Wipes: Demand by Application

4. Consumer & Retail Insights

  • Key Findings
  • Retail Wipes Market
  • Retail Wipes Market Share
  • Consumer Purchasing Patterns
  • Types of Wipes Purchased
  • Wipes Purchased More Than Once in 12 Months
  • Attitudes of Wipes Buyers
  • Convenience & Price
  • Usage Preferences
  • Wipes Disposal Trends
  • Flushability

5. Baby Wipes

  • Key Findings
  • Demand by End Use
  • Product Innovations
  • Natural & Eco-Friendly Formulations
  • Improved Packaging
  • Retail Market Trends & Market Share
  • Private Label Brands & Distributors
  • Producers

6. Consumer Personal Care Wipes

  • Key Findings
  • Consumer Personal Care Wipes: Demand by Application
  • Personal Hygiene Wipes
  • Personal Hygiene Wipes: Demand by Application
  • Bathroom Hygiene Wipes
  • Feminine Hygiene Wipes
  • General Purpose Bathing Wipes
  • Other Personal Hygiene Wipes
  • Facial Wipes
  • Facial Wipes: Demand by Application
  • Facial Cleansing Wipes
  • Acne & Other Facial Wipes
  • Hand Cleaning Moist Towelettes
  • Medicated Wipes
  • Other Personal Care Wipes

7. Household Care Wipes

  • Key Findings
  • Household Care Wipes: Demand by Application
  • General Purpose Cleaning Wipes
  • General Purpose Cleaning Wipes: Demand by Application
  • Disinfectant Cleaning Wipes
  • Other General Purpose Cleaning Wipes
  • Floor Care Wipes
  • Other Household Wipes

8. Manufacturing Wipes

  • Key Findings
  • Manufacturing Wipes: Demand by Application
  • General Purpose Wipes
  • Special Purpose Wipes
  • Special Purpose Wipes: Demand by Application
  • Cleanroom Wipes
  • Surface Preparation Wipes
  • Printing Wipes
  • Other Special Purpose Wipes

9. Healthcare Wipes

  • Key Findings
  • Healthcare Wipes: Demand by Application
  • Patient Care Wipes
  • Hard Surface Disinfectant Wipes
  • Skin Disinfectant Wipes
  • Other Healthcare Wipes

10. Commercial & Institutional Wipes

  • Key Findings
  • Commercial & Institutional Wipes: Demand by Application
  • Foodservice
  • Foodservice Wipes: Demand by Application
  • Substrate Technologies
  • Other Commercial & Institutional Wipes

11. Industry Structure

  • Key Findings & Industry Composition
  • Market Share: Converters' Level
  • Industry Restructuring
  • Competitive Strategies
  • New Product Development
  • Product Line Extension
  • Low-Cost Position
  • Product Placement
  • Market Segmentation
  • Cooperative Agreements
  • Manufacturing
  • Contract Manufacturing
  • Packaging Trends
  • Marketing Strategies: Portability, Convenience, Eco-Friendliness, & New Demographics
  • Distribution Channels
  • List of Industry Participants

12. Appendix

For more information about this report visit https://www.researchandmarkets.com/r/1mcyv3


Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900


Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900