MIAMI--(BUSINESS WIRE)--MMG Consumer Brands ("MMGCB"), a specialist growth equity firm focused on high-growth consumer brands, today announced that longtime CPG executive Nicole Butera joins the firm to lead product development. In the role of Product Development Manager at MMGCB, Butera will be responsible for leading the development efforts for both mintedLeaf and KARIBO, MMGCB’s lines of CBD beauty and wellness products, currently available in chain retail stores across the country and online.
Butera, a longtime brand development expert, who has more than 14-years’ experience leading cross-functional teams to develop and improve procedures and drive strategic project execution, previously served as the quality project auditor at Life Extension, a well-known vitamin and supplement company. Prior to that, she worked as a project manager at Divine Health, another vitamin and dietary supplement company. Leveraging her extensive experience working in this space, Butera becomes an invaluable asset to the product development goals of both KARIBO and mintedLeaf.
“It’s an incredible privilege to be at the forefront of this revolution and to be able to shape the conversation surrounding CBD-infused beauty and wellness products,” said Butera. “KARIBO and mintedLeaf work with the best hemp producers in the United States to cultivate best-in-class CBD-infused topical beauty and wellness products that are free of parabens, artificial colors, dyes, sulfates, and phthalates. They offer an entirely new avenue for discerning consumers seeking calming and restorative wellness in their daily lives and I’m very excited to be a part of this.”
Butera is a graduate of the University of Florida, receiving a Bachelor of Science. She is also a Certified Quality Auditor (CQA) and a licensed Esthetician in the state of Florida.
MMG Consumer Brands ("MMGCB") is a specialist growth equity firm dedicated to high-growth consumer brands, which include mintedLeaf, KARIBO Beauty, and Powerful Foods. MMG Consumer Brands looks to partner with entrepreneurs who are passionately dedicated to bringing unique, bold and innovative products to market. The MMGCB team has experience as successful entrepreneurs, operators and investors and bring in-house high value-added resources and long-standing distribution relationships to each portfolio company.
Editor’s note: Interview and photo available upon request