FARIBAULT, Minn.--(BUSINESS WIRE)--S&W Beans has raised the standard for canned beans with the launch of S&W Heirloom Series, a new line featuring four rare heirloom bean varieties, now available only at Whole Foods Market stores nationwide. The exclusivity of the beans featured in the new product series differentiates S&W Beans as a leader in providing unique, hard-to-find bean varieties to consumers.
“At S&W Beans, we strive to be forward-thinking leaders in beans, focused on new and exciting ways to bring beans to market. We are extremely proud of our Heirloom Series launch, which has been a multi-year effort to find, grow, and ultimately bring these specialty beans to market,” said Jilliann Kupfer, director of marketing at Faribault Foods, the company that manufactures and sells S&W Beans. “We are excited to provide these new, colorful beans with unique flavors and textures. Heirloom Beans can be substituted in any bean recipe, or used to create delicious new dishes. ”
The Heirloom Series line is available in four special bean varieties including:
- S&W European Soldier Beans – Sometimes called “red-eye” beans, European Soldier beans are long white beans with red spots around the eye that resemble the shape of a toy soldier. These mild-flavored beans can be easily substituted for almost any white bean recipe.
- S&W Jacob’s Cattle Beans – An heirloom of Prince Edward Island, these white beans are shaped like a Kidney bean and feature vivid splashes of maroon. In their raw form, a handful of beans resemble a herd of cattle, which is how they earned their name.
- S&W Pinquito Beans – These petite, pinkish-brown beans are exclusively grown in Santa Maria, Cali. Pinquito beans’ semi-sweet, delicate taste is a staple in local barbecue.
- S&W Yellow Eye Beans – Yellow Eye beans are also called “tiger-eye” beans. They offer a slightly nutty flavor and a creamy texture, which make them versatile and a perfect option for a wide variety of recipes.
“We are excited to work with S&W Beans to bring this new product line to market. The uniqueness of the new S&W Heirloom Series, combined with the overall quality of these premium beans make them a great fit for our shoppers,” said Tiffney Stuart, Grocery Category Merchant at Whole Foods Market. All four S&W Heirloom Series varieties are non-GMO, gluten-free, fat-free and vegetarian, boasting 5-7 grams of protein and 6-11 grams of fiber per serving.
About Faribault Foods
Headquartered in Faribault, Minn., Faribault Foods has a strong reputation as a trusted supplier of branded, store brand, and co-manufactured products. Branded products include S&W® Beans, Sun Vista®, Luck’s®, Kuner’s®, Mrs. Grimes®, Butter Kernel®, and Chilli Man®. The company also has a strong store brand business in canned beans, pasta and chili, in addition to long-standing contract manufacturing partnerships with top branded companies.
