DELRAY BEACH, Fla.--(BUSINESS WIRE)--Bidtellect, the leading native demand-side platform for the content-driven marketer, today announced the appointment of Jack McClunn, former DoubleVerify and Tilting Point Media executive, as the company’s Chief Financial Officer. In his role, Jack will be responsible for overseeing all finance, legal, and human resources teams at Bidtellect and will report directly to Bidtellect Chief Executive Officer, Lon Otremba.
McClunn brings more than 20 years of experience in fast-growing venture and private equity-backed companies in the game publishing, advertising technology, software, and eCommerce industries. Before joining Bidtellect, Jack served as CFO of game publisher and marketer Tilting Point Media, which scaled tremendously during his tenure, before which he served as CFO of DoubleVerify for five years, leading the finance team throughout DV’s rapid growth and the company’s acquisition by Providence Equity.
Prior to DoubleVerify, McClunn held CFO positions at enterprise SaaS platform SelectMinds Inc., later acquired by Oracle Corporation; and SpaFinder Inc., the leading spa and wellness marketing platform, where he stewarded the finance team towards hyper-growth and global expansion.
“I am thrilled to join Bidtellect at this pivotal time in the digital marketing industry where Native Advertising is establishing its dominance, and to contribute to this innovative company’s upward trajectory,” said Mr. McClunn. “Bidtellect’s unique competitive advantages, strong revenue and profitability growth, and high-performance leadership team make for an exciting opportunity I am privileged to be part of.”
“We are excited to have Jack join the Bidtellect leadership team at a time of such positive momentum and growth in the business,” added Bidtellect CEO Lon Otremba. “His experience and strategic perspective are perfect for this next stage of our success.”
Bidtellect continues to invest in industry leaders who can guide the company in its fast-paced growth. McClunn joins C-level team members Lon Otremba (CEO), John Ferber (Co-Founder and CSO), Jason Boshoff (COO), and Mike Conway (CTO). Bidtellect continues to be one of the largest deliverers of Native ads and content-driven advertising in the ecosystem, and recently completed an infrastructure environment overhaul to keep up with accelerating client demand.
Bidtellect is the performance platform for the content driven marketer: one platform to execute Native campaigns across all formats and devices including text, imagery, and video with unparalleled scale. Marketers leverage Bidtellect’s proprietary real-time optimization algorithms, first- and third- party data targeting, advanced KPI and dynamic creative optimization, and a team of industry experts to drive real results for paid content distribution campaigns to deliver smart advertising.