Natural Food Colorants Market Grows as Consumers Demand for Clean Label Products Increases, 2019-2024 -

DUBLIN--()--The "Natural Food Colorants Market - Growth, Trends and Forecasts (2019 - 2024)" report has been added to's offering.

Global natural food colorants market is forecasted to reach USD 1.5 billion by 2024 growing at a CAGR of 6.3% during the forecast period (2019-2024).

  • The health-enhancing properties of natural colors, combined with the organic properties in the natural products, are also increasing the appeal for the same.
  • Restraints in natural colorants are mainly due to the higher production cost of fermentation pigments, compared to pigments of synthetic origin or extracted from a natural source.
  • FDA uses the term exempt color additives' to indicate that they are exempted from the certification process.

Key Market Trends

Rising Demand for Clean Label Ingredients

Consumers demand clean labels on products to know what exactly they consume and at what levels which is likely to drive the demand for clean label ingredients supplementing the market growth for natural colorants. Consumers, globally, are highly concerned about the long-term effects of synthetic colors on health, leading food manufacturers to incorporate naturally sourced ingredients during product formulation.

Asia-Pacific Emerges as the Fastest Growing Market

The increase in demand for processed food in this fastest-growing region has triggered the food colorant application market. The demand for natural colors varies across the region, with a higher penetration level in Australia and Japan, while there is significant potential for conversion from synthetic colors in China and Southeast Asia. The driving factor for natural food colorants is the prevalence of food safety scandals, recycling of waste oil, and animal feed oils that were synthetically colored and sold as healthier vegetable oils in Taiwan, toxic toothpaste produced in China and imported around the world; or high-levels of lead in packet noodles in India.

Key Topics Covered:


1.1 Study Deliverables

1.2 Study Assumptions

1.3 Scope of the Study



3.1 Market Overview


4.1 Market Drivers

4.2 Market Restraints

4.3 Porter's Five Forces Analysis

4.3.1 Threat of New Entrants

4.3.2 Bargaining Power of Buyers/Consumers

4.3.3 Bargaining Power of Suppliers

4.3.4 Threat of Substitute Products

4.3.5 Intensity of Competitive Rivalry


5.1 By Application

5.1.1 Beverages

5.1.2 Food Dairy & Frozen Product Bakery Meat, Poultry & Seafood Confectionery Oil & Fat Others

5.2 Geography

5.2.1 North America United States Canada Mexico Rest of North America

5.2.2 Europe Spain United Kingdom Germany France Italy Russia Rest of Europe

5.2.3 Asia Pacific China Japan India Australia Rest of Asia-Pacific

5.2.4 South America Brazil Argentina Rest of South America

5.2.5 Middle East and Africa South Africa United Arab Emirates Rest of Middle East and Africa


6.1 Most Active Companies

6.2 Most Adopted Strategies

6.3 Market Share Analysis

6.4 Company Profiles

6.4.1 Chr. Hansen Holding A/S

6.4.2 DDW The Colour House

6.4.3 Koninklijke DSM N.V.

6.4.4 Sensient Technologies Corporation

6.4.5 DuPont

6.4.6 Dohler GmbH

6.4.7 Naturex

6.4.8 BASF SE


For more information about this report visit

Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
Related Topics: Food Additives

Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
Related Topics: Food Additives