Carl’s Jr. to Test CBD Infused Burger

The Rocky Mountain High: CheeseBurger Delight (CBD) Will Be Available in Denver, Colorado on April 20, 2019

Carl's Jr. Rocky Mountain High: CheeseBurger Delight (CBD) (Photo: Business Wire)

FRANKLIN, Tenn.--()--Carl’s Jr.®, known for impossible to ignore flavors and craveable menu items, today announced it will be testing its latest menu innovation the Rocky Mountain High: CheeseBurger Delight (CBD) for one day only on April 20th at one Carl’s Jr. restaurant location in Denver.

The Rocky Mountain High: CheeseBurger Delight features two 100% charbroiled beef patties paired with Carl’s Jr. signature Santa Fe Sauce infused with hemp-based CBD oil, pickled jalapeños, pepper jack cheese and Crisscut® fries to give the burger the extra crunch – all between a premium bun.

“The new Rocky Mountain High: CheeseBurger Delight ties back to our core strategy of being the first to bring bold and unexpected flavors that are at the forefront of hot restaurant trends to a quick service menu,” said Patty Trevino, Senior Vice President, Brand Marketing at Carl’s Jr. “From our early introduction into plant-based options to bringing the rare indulgence of truffles to our menu with the new Bacon Truffle Angus Burger*, our customers have come to expect innovative and unique menu offerings, and we’re thrilled to be the first quick service restaurant to be testing CBD infused options.”

The hemp-derived CBD oil is sourced from our partner Bluebird Botanicals, a local Colorado company.

The Rocky Mountain High: CheeseBurger Delight will be available at the Carl’s Jr. restaurant located at 4050 Colorado Blvd. in Denver, CO on April 20, 2019 beginning at 6:00am MT until the store closes for $4.20, while supplies last.

* With natural and artificial truffle flavor

Follow Carl’s Jr. on social media for the latest product news and promotional offers.

Twitter: @CarlsJr

Instagram: @CarlsJr

Facebook: www.facebook.com/carlsjr

About CKE Restaurants Holdings, Inc.

CKE Restaurants Holdings, Inc. (“CKE”), a privately held company based in Franklin, Tennessee, runs and operates Carl’s Jr. and Hardee’s, two beloved regional brands, known for one-of-a-kind premium and innovative menu items such as 100 percent Black Angus Thickburgers®, Made from Scratch™ Biscuits and Hand-Breaded Chicken Tenders™. With both a US and international footprint, Carl’s Jr. Restaurants LLC and Hardee’s Restaurants LLC have over 3,800 franchised or company-operated restaurants in 44 states and 43 foreign countries and U.S. territories. For more information about CKE, please visit www.ckr.com or its brand sites at www.carlsjr.com and www.hardees.com.

Contacts

CKE Communications
Candice Jacobson, 615-538-9317
CJacobson@CKR.com

Release Summary

Carl’s Jr. today announced it will be testing its latest menu innovation the Rocky Mountain High: CheeseBurger Delight (CBD) for one day only on 4/20.

Contacts

CKE Communications
Candice Jacobson, 615-538-9317
CJacobson@CKR.com