SANTA CLARA, Calif.--(BUSINESS WIRE)--Cinarra, a real-time location analytics company providing mobile network operators (MNOs) with data monetization solutions, today announced that three new executives have joined the company. Anders Evju will lead global MNO partnerships as SVP of Business Development, Dmitriy Setrakyan, as SVP of Engineering will oversee all of the company’s worldwide engineering team, and leading marketing across domestic and all international markets will be Eric Klotz in his role as VP of Marketing.
Anders Evju is a proven leader with a history of building and scaling early stage global platform companies. Prior to joining Cinarra leading global expansion, Anders served as SVP Americas at Rhapsody/Napster. As CMO of Playphone, he led global business development, strategy and worldwide marketing efforts. Playphone was sold in 2014 to GungHo. Anders also co-founded and served as SVP and GM for the Americas & APAC at mobile games provider, I-play, which was sold to Oberon Media in 2007.
Before Dmitriy Setrakyan joined Cinarra as SVP of Engineering, he was CPO at GridGain systems, the company he co-founded over 10 years ago. With his extensive background in engineering and development processes, product strategy, architecture oversight and machine learning, he has successfully managed multiple product lines including SaaS based offerings deployed in cloud environments.
Eric Klotz, who will head up marketing at Cinarra, has held leadership positions across the MarTech industry. He served as emerging media manager at OMD, then as director at Say Media, the VP of Global Marketing and Research at PubMatic, the SVP of Marketing at Affinio, and head of marketing for AdExchanger.
“Entering this new phase of growth, we’re thrilled to have three new executives with proven leadership skills,” says Sundi Sundaresh, CEO of Cinarra. “Their extensive experience in digital marketing, big data, data privacy, cloud-based SaaS solutions and a deep understanding of the mobile industry will help solidify Cinarra as the premier partner for mobile operators looking to increase revenue from their data, safely and without exposing any Personally Identifiable Information (PII).”
Cinarra’s privacy-first location analytics platform leverages deterministic mobile network operator data to help marketers reach customers during their physical journey, while giving their carrier partners a new source of revenue. Currently, Cinarra processes billions of 4G LTE & WiFi location updates daily and is well prepared to drive Data Monetization Solutions in 5G networks.
Cinarra has raised $25M million in funding, led by SoftBank and Almaz Capital, and is headquartered in Santa Clara, CA. Live with SoftBank Mobile, Cinarra is the leader in location analytics and data monetization in Japan. For more information, please contact firstname.lastname@example.org or visit Cinarra.com.