Edgenet’s New Product Experience Management Platform Attracting Record Numbers of New Users in Hardline Industry

NASHVILLE, Tenn.--()--Enterprise software company Edgenet today announced that an average of 30 new users a month in the hardline industry – retailers, distributors, etailers, manufacturers and other partners – are signing on to its cloud-based product experience management platform since it rolled out a new version in early August.

More than 350 partners in the hardline industry now receive product data from the 10,000+ brands that use Edgenet PXM. As the client base grows, the software becomes an even more valuable sales tool because suppliers have access to a rapidly expanding collection of hardware retailers, including many of the largest in the business.

“What we offer is a chance to plug in your hardline business to our growing network of retail partners,” said Edgenet CEO Steve Proctor. “We level the playing field so mom-and-pop suppliers have access to the same retailers as the big manufacturers.”

Edgenet’s affiliates range from smaller local retailers to international giants like Amazon, Google, Best Buy and Lowe’s. Suppliers also benefit from access to business-boosting products from Edgenet’s marketing and technology partners including Bazaarvoice, Content26, FindWAtt, Profitero and Snap36. Among hardline suppliers using Edgenet PXM are Kohler, Bosch and Stanley Black & Decker. For more information about Edgenet’s partners, visit edgenet.com/network.

“This year, the Swanson Tool Co. team launched an aggressive eCommerce strategy, knowing we needed to partner with a proven channel partner to achieve our goals. With Edgenet’s network, and their terrific support team, we now have the ability to launch curated product assortments to more customers, in more verticals, than we had forecasted for the next 24 months,” said Kirsten Carlson, director of key accounts, Swanson Tool Company. “With our Edgenet partnership, we can introduce new products to market faster, saving both time and human resources. We are excited about the short and long term successes this partnership brings our team.”

About Edgenet
Edgenet combines product experience management and GDSN® in one powerful platform, allowing suppliers and recipients to organize, distribute and analyze all their product content – all in one place. Headquartered in Nashville, Tennessee with a network spanning more than 10,000 brands, Edgenet’s technology is the most complete product experience management platform that simplifies workflows and creates experiences that drive margins and market share. For more information, visit www.edgenet.com.

Contacts

For Edgenet
Jeff Bradford, 615-515-4880
jeff@bradfordgroup.com

Release Summary

Edgenet’s New Product Experience Management Platform Attracting Record Numbers of New Users in Hardline Industry.

Contacts

For Edgenet
Jeff Bradford, 615-515-4880
jeff@bradfordgroup.com