CHICAGO--(BUSINESS WIRE)--Numerator, a market intelligence firm that brings together omnichannel marketing, merchandising and sales data to make pursuing new possibilities simple for brands, retailers and agencies, announced its first industry exhibition event at Groceryshop in Las Vegas from October 28-31, 2018. Numerator will be exhibiting at booth number 300.
Numerator executives will be attending Groceryshop to discuss the how the integration of former companies Market Track and InfoScout will provide unprecedented visibility into and understanding of the omnichannel marketplace. The Numerator executive team is available for interview at Groceryshop. Please contact The Pollack PR Marketing Group at 310-556-4443 to schedule a briefing.
Numerator uniquely links what people buy to the reasons and influencers behind their purchases, combining the power of the InfoScout OmniPanel, which has captured over 500 million brick-and-mortar and e-commerce purchase receipts, and the advertising, promotion, ecommerce, pricing and digital shelf messaging that influence the path to purchase.
Numerator serves over 2,200 clients and captures fifteen times more shopping trips annually than legacy panels, along with over $90 billion in measured annual ad spending, trade promotions from 445 retailers and pricing for over 80 million online product listings daily.
“We’re excited to put the power of Numerator on display at Groceryshop,” said Dennis Moore, CEO of Numerator. “The industries we serve are undergoing dynamic change, and we are excited to reveal how our new combined company will help our clients grow their top line in an omnichannel world.”
About Numerator
Numerator is a market intelligence firm that brings together omnichannel marketing, merchandising and sales data to make pursuing new possibilities simple for brand, retail and agency clients. Owned by Vista Equity Partners, Numerator is the only company in the marketplace to connect omnichannel purchase data (powered by the InfoScout OmniPanel) and comprehensive path data to deliver an unmatched view of the consumer shopping and purchase experience. Numerator is proud to be the primary source of real-time, omnichannel behavioral insights for industry leaders such as Unilever, Red Bull, PepsiCo, Anheuser-Busch InBev, Kroger, Leo Burnett, and Samsung. Find out more at www.numerator.com.
