Tom’s Urban Gears Up for Epic L.A. Sports Season

New menu includes The LBJ Burger, Big @$$ Egg Rolls, Steak and More

Get the party started with Half-Off Happy Hours* on anything that pours

DENVER--()--Whether you are stopping in for a pre-game drink or post-concert bite, Tom's Urban, a fast growing Eatertainment concept and full-service restaurant in a modern casual dining environment, is launching a new food and drink menu just in time for the most anticipated L.A. sports season in recent memory. As fans descend nightly to downtown L.A., Tom’s Urban will be THE destination for every event throughout the upcoming season.

The 16,000 square-foot two-story bar is your top choice for watching all sporting events. The location boasts nearly 80 screens to catch the action in a high energy yet relaxed environment perfect for watching hoops, hockey, football, baseball playoffs and more. The second floor boasts the only uPOUR Floor beer station in L.A. Live. Guests can enjoy their favorite beers from over 50 available taps, while also enjoying a full menu of on-tap wine, cider and cocktails.

Tom’s Urban knows that getting to the game or concert on time is a top priority for guests and has fine-tuned operations to assure guests the fastest and most delicious pre-game experience near the arena. The new food menu is tailored for operational excellence and quick service, while a full list of larger drink options make multiple trips to a crowded bar a thing of the past.

“The entire L.A. Live area is buzzing with excitement and we are ready to tip off the upcoming season with an amazing new menu and an interactive Eatertainment experience that is, bar none, the best around,” said Tom Ryan, Executive Chairman of Tom’s Urban. “Our location is literally a half-court shot from the Staples Center which mean our guests can be certain that when they come to Tom’s Urban before a game or concert, they can have a drink, eat a great meal and be in their seats by tip-off, face-off, first song or wherever the evening may take them!”

The menu features a delicious array of new items including, New York Strip and Filet Mignon Steaks, Butter Poached Lobster & Shrimp Tacos, Big @$$ Egg Rolls, XiangXiang Crispy Duck Wings and The LBJ Burger (Lettuce, Bacon and Jalapeño Burger.) The fun doesn’t stop with the amazing food. Tom’s Urban’s Half-Off Happy Hours gives fans half-priced drinks on anything that pours from 2:00-5:00pm and 10:00pm to close, Sunday through Thursday.

Fans who aren’t able to score a hotly sought-after ticket can hang at Tom’s Urban for fun throughout the games as well. At halftime and between periods, guests can win great prizes during breaks in the action with Tom’s Urban’s Two-Handled Stein Hoist Competition. Additionally, Tom’s Urban will host interactive trivia and other engaging promotions all season long.

“From hoops to hockey and tons of great concerts, we will be your first, next and last option. We can’t wait to show our heightened focus on service to everyone coming downtown for the nightly action,” said Shannon McNiel, Chief Operation Officer at Tom’s Urban. “Our world-class kitchen has created a menu that will have something for everyone. Whether you are looking for American bar classics or want to try our eclectic international inspired items, we’ve got you covered at Tom’s Urban.”

Tom’s Urban is owned by Black Shamrock Partners, formerly Consumer Concept Group, a Denver-based investment and operating company, focused on launching, operating and investing in Experience Based Lifestyle Economy brands in the consumer, lifestyle and event sectors. Tom’s Urban has locations currently at LA Live in Los Angeles, Mohegan Sun Casino in Connecticut, NYNY Hotel on the Las Vegas Strip and Ilani Casino in Portland, OR.

For more information about Tom’s Urban at L.A. Live, visit: http://tomsurban.com/la/

*Half-off Happy Hours: Sunday-Thursday 2:00-5:00pm and 10pm to close.

About Tom’s Urban

Partners Rick Schaden and Tom Ryan founded Tom’s Urban to be a leading Eatertainment destination where guests can enjoy a modern American comfort menu offering of entrées and small plates with a twist in a polished casual restaurant setting. Tom’s Urban offers the best of everything – breakfast, lunch, dinner, late night, epic handcrafted cocktails and cold beer, and good company in a hip, inviting and entertaining atmosphere. For more information, visit http://tomsurban.com/la/.

About Black Shamrock Partners

Black Shamrock Partners, formerly Consumer Concept Group, is an innovative investment and operating company, focused on launching, operating and investing in consumer, franchising and lifestyle brands. They also invest opportunistically in private businesses, real estate and alongside alternative investment managers. Black Shamrock Partners is guided by a relentless focus on investing in tomorrow’s demands and is managed by a group of officers with deep expertise in the restaurant, lifestyle, entertainment and sports industries. Their investment philosophy is rigorously centered on aligning interests and the virtues of patient capital, allowing them to pursue growth plans and make strategic decisions solely in the best interests of the companies in which they invest.

Contacts

For Black Shamrock Partners
Jim Furrer
646-677-1808
BlackShamrock@icrinc.com

Contacts

For Black Shamrock Partners
Jim Furrer
646-677-1808
BlackShamrock@icrinc.com