Zenefits Adopts Sales as a Science to Create Internal Sales Academy

Zenefits is using Winning By Design’s Sales Academy in a Box program to jump start an in-house sales school that accelerates onboarding, increases sales productivity, and creates a coaching culture

MENLO PARK, Calif.--()--Jeff Hazard, VP Sales at Zenefits, and Morgan Hunt, Director Sales Enablement and head of the Zenefits Sales Academy wanted to create a coaching culture and boost Zenefits’ SaaS sales results. They turned a room of foosball tables into a classroom and launched an in-house Sales Academy. Today the room is buzzing with daily roleplay. Zenefits’ prospective employees and customers are taking note and the Zenefits Sales Academy is rapidly becoming a unique selling point for the company.

“We finished our year-end doing extremely well, but more importantly I’m proud of how our teams have embraced the training and practice. Students report they have learned more in three weeks at Zenefits than in a full year at previous employers,” reports Jeff.

Rather than reinventing the wheel, Jeff and Morgan decided to license the Winning By Design Sales Academy in a Box. Zenefits is the inaugural customer of this program, which is based on the SaaS Sales Method. The SaaS Sales Method is a high-velocity sales system designed to help B2B, SaaS, and Inside Sales organizations use training, roleplay, practice and coaching to successfully implement solution, consultative, or provocative selling methods.

Jacco Van Der Kooij, founder of Winning By Design says, "We believe that a science-based culture is the key to winning in sales, and in order to build culture you have to commit. Our Sales Academy in a Box program makes it easy for companies like Zenefits to make how they sell as important as what they sell and to create an enormous competitive advantage for themselves in the process."

Zenefits and Winning by Design released a video on their cooperation:

https://vimeo.com/273598092/b4b525068d

Additionally, Winning by Design Managing Partner Dominique Levin recently authored a blog post on creating in-house Sales Academies:

https://www.winningbydesign.com/blog/how-to-do-saas-sales-training

About Winning by Design: Winning by Design is a premier provider of strategy consulting and coaching programs for SaaS sales and high-velocity sales organizations. Winning by Design is trusted by over one hundred fifty organizations, including AdRoll, BrightTALK, Outreach, Prezi, SalesLoft, SalesHacker, Showpad, Sumo Logic, and Yesware. Winning By Design has offices in Silicon Valley, Europe, Australia, China and Brazil. For more information, please visit www.winningbydesign.com.

About Zenefits: Zenefits is helping more than 10,000 small and mid-sized companies empower their modern workforce, manage change and stay compliant. Zenefits' People Platform delivers the most comprehensive and mobile HR experience in the market. Zenefits' HR, Benefits, Payroll and Performance apps combine with advisory services and tightly integrated partner apps to radically simplify HR administration — reducing paperwork and complexity so companies can focus on running and growing their business.

Contacts

Winning by Design
Dominique Levin, +1 415-484-8992
dominique@winningbydesign.com

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Contacts

Winning by Design
Dominique Levin, +1 415-484-8992
dominique@winningbydesign.com