LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest article on the top 4 digital marketing trends that will dominate 2018.
Today, marketing is all about the stories that you tell rather than the products that you sell. And with advancements in digitization, there’s no better way to reach out to your potential and current customers than through digital marketing. But the procedure is not as easy as it sounds. Modern customers choose what they see. Well known social media channels such as Facebook, Instagram, Twitter, and numerous others endlessly update their platforms, which is why it’s critical for marketers to be updated with the latest developments in the digital marketing trends. In this blog, Quantzig has listed the top four digital marketing trends that will dominate 2018.
According to the digital marketing experts at Quantzig, “It is very important for brands to stay up-to-date of the digital marketing trends as it can help them to gain a clear idea of the best way to grab customers’ attention.”
Speak to an expert to know more about the scope of our research.
Top digital marketing trends that will dominate 2018
- Chatbots: Since last year, chatbots have been one of the newest digital marketing trends globally. For the unskilled, chatbots are a tool that can reply to your customers’ comments or questions on the other side. Chatbots are mainly used for customer engagement, customer service issues, and for other general queries and concerns connected to the business. More and more brands are working on using chatbots for customer support and achieving their marketing strategy.
- Mobile strategy: At present, mobile phones are more than just devices used for communication. Mobile phones are a great way for businesses to reach out to their customers through their digital marketing campaigns. Despite this, some companies have still not totally leveraged this platform to their benefit. Modern organizations must, however, put a mobile strategy in place to engage with their prospects and customers. Book a solution demo to know more about the top 4 digital marketing trends that will dominate 2018.
- Social media influencers: Social influencer marketing is one of the newest digital marketing trends this year. Prevalent brands have been fastening in influencers on many social platforms to market their brands. This is one of the main reasons why marketers should expect strong competition if they want to work with top brand influencers on many social media platforms. To evade the pressure of challenging rival brands, marketers must build more long-term relationships with key social media influencers in 2018.
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Quantzig is a global analytics and advisory firm with offices in the US, UK, Canada, China, and India. For more than 15 years, we have assisted our clients across the globe with end-to-end data modeling capabilities to leverage analytics for prudent decision making. Today, our firm consists of 120+ clients, including 45 Fortune 500 companies. For more information on all of Quantzig’s services and the solutions they have provided to Fortune 500 clients across all industries, please contact us.