REDWOOD CITY, Calif. & DUBLIN--(BUSINESS WIRE)--C3 IoT, a leading AI and IoT software platform for digital transformation, and Trūata, the first data analytics company designed specifically in response to Europe’s privacy laws, today announced a multi-year agreement to support customer compliance with privacy and data protection requirements in their data analytics efforts, including those of the European Union’s General Data Protection Regulation (GDPR).
Trūata was established as a GDPR-compliant data analytics services company by Mastercard and IBM earlier this year. Held in a trust structure with the partners as beneficiaries, Trūata provides a modern approach to handling data anonymisation and analytics to help organisations meet the highest standards of personal data protection while supporting CEO-led mandates for digital transformation.
C3 IoT was selected as Trūata’s partner and technology provider after a rigorous technical review process that proved the maturity, scalability, flexibility, and comprehensiveness of the C3 IoT Platform. The C3 IoT Platform has demonstrated exceptional performance in supporting large and complex AI workloads while adhering to stringent data access, governance, privacy, and information security requirements.
“GDPR, AI, and other developments in the rapidly evolving data economy are driving tremendous need among European organisations for proven, trusted, and secure data and analytics solutions,” said Felix Marx, CEO of Trūata. “Working with C3 IoT, Trūata is able to provide the industry’s most advanced technology to safeguard how data is stored, protected, and used – while still enabling companies to leverage data to innovate and deliver the services their customers demand.”
The market for AI and IoT applications could reach $250 billion by 20201, driven by the convergence of new technologies – cloud computing, AI, and IoT. At the same time, concerns about the aggregation of data, including personally identifiable information, and cybersecurity must be addressed. The selection of C3 IoT will substantially broaden Trūata’s addressable market.
“Trūata is delivering a truly innovative approach to data protection designed to tackle the privacy, cybersecurity, and ethical challenges that companies face when they have unprecedented access to customer data,” said Thomas M. Siebel, CEO of C3 IoT. “We’re honoured to partner with Trūata to meet the growing demand for AI-driven digital transformation.”
Set up as a trust, Trūata offers a new approach to handling data
anonymization and analytics to help organisations meet the standards of
personal data protection envisioned by the GDPR. Trūata offers its
customers a service to fully anonymise data and provides analytic
services to assist customers with tools, data insights, algorithms and
reports that customers can use in their own products and solutions.
About C3 IoT
C3 IoT is the world’s leading AI and IoT software platform for digital
transformation. C3 IoT delivers a comprehensive platform as a service
(PaaS) for the rapid design, development, and deployment of the
largest-scale big data, predictive analytics, AI, and IoT applications
for any business value chain. C3 IoT also provides a family of
configurable and extensible SaaS products developed with and operating
on its PaaS, including predictive maintenance, fraud detection, sensor
network health, supply chain optimization, investment planning, and
1 “Winning in IoT: It’s All About the Business Processes,” BCG, Jan. 5, 2017