TORONTO--(BUSINESS WIRE)--Menē Inc. (“Menē”)(“Mene”), an online 24 karat investment jewelry™ brand, today launched its 2018 Mother’s Day campaign featuring iconic actress, model, filmmaker, and artist Isabella Rossellini along with daughter Elettra Rossellini Wiedemann.
The Mother’s Day campaign, which also features Olivia Song with her children Wyatt and Miller, was beautifully captured by photographer Paola Kudacki.
Campaign images and credits can be viewed on World of Menē.
“Menē seeks to restore the ancient tradition of jewelry as heirlooms that last forever, to be passed from generation to generation along with the stories that are forever entwined with the rich tapestry of family history,” said Menē founder Roy Sebag. “The enduring bond of mother and daughter embodies the values Menē seeks to promote: sustainability and a powerful lasting connection between the past, present, and future.”
“Gold is timeless. Gold is love. When you give Menē 24 karat gold jewelry, you know that it will remain in the family forever,” said Menē co-founder and Chief Artistic Officer Diana Widmaier-Picasso. “Our campaign beautifully expresses that sense of tradition through the powerful and enduring bond between mothers and their children.”
Menē crafts 24 karat gold and platinum investment jewelry™ sold by gram weight. Through mene.com, customers can buy, sell, and exchange Menē jewelry at the prevailing precious metals prices plus a transparently disclosed design fee. Mene was founded by Roy Sebag and Diana W. Picasso with a mission to restore the link between jewelry and savings. What is profoundly missing in Western jewelry markets is the forgotten role of investment jewelry. For wealthy and aspirational buyers alike, jewelry should be viewed as an heirloom that simultaneously preserves monetary value through time. For more information about Menē, visit mene.com.