The market study covers the present scenario and growth prospects of the global enterprise tablet market for 2017-2021. The report also lists large enterprises, government organizations, and small and medium-sized businesses (SMBs) as the three major end-user segments, of which the large enterprises segment accounted for close to 46% of the market share in 2016.
According to Sunil Kumar Singh, a lead analyst at Technavio for computing devices research, “The market will witness steady growth as enterprises worldwide are prioritizing investments to provide their employees with mobility solutions, thus, keeping in tune with changing business needs which mandate prompt decisions based on communication across time zones and geographies.”
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Technavio analysts highlight the following three market drivers that are contributing to the growth of the global enterprise tablet market:
- Growing acceptance of BYOD policies
- Increasing number of Internet users on mobile devices
- Large-scale funding of IoT startups
Growing acceptance of BYOD policies
High acceptance of policies such as bring your own device (BYOD) and corporate owned personally enabled (COPE) is encouraging employees to use mobile devices such as tablets, smartphones, and laptops at the workplace. The increased use of enterprise tablets has led to an increase in the storage of data and access to critical information. Globalization has led to a growing need for workforce mobility and the need to exchange data irrespective of time or location.
Enterprise tablets are extensively used for purposes such as uploading pictures, sending e-mails, downloading documents, and carrying out online transactions. BYOD solutions have enabled instant communication between departments leading to real-time decision-making in organizations. Employees can access information whenever it is needed, irrespective of the time or place. This has helped organizations improve their performance and relationship with customers.
Increasing number of Internet users on mobile devices
Enterprise business strategies, revenue models, and relationships with customers and partners are being reshaped with the use of mobile devices, applications, and services. Enterprises are adopting mobile devices such as tablets, wireless networks, and related services to help their employees stay connected even when they are on the move. Apps on mobile platforms benefit organizations by enabling employees to rapidly address customer demands, thereby helping them stay competitive in the market.
Large-scale funding of IoT startups
The potential of the IoT network and a connected environment has propelled governments across countries to encourage developments in the field of IoT. Countries such as the US, the UK, China, South Korea, India, and few other nations in the European Union are promoting the use of the IoT technology through different policies and funding. For instance, in 2015, the Indian government announced incentives for venture capital-funded startups working on IoT technologies. The proliferation of IoT technologies and devices in the country are expected to gain ground with programs such as Make in India and Smart City Mission.
“Apart from governments, there are several private firms that are encouraging IoT technology. The funding for the development of IoT solutions across the globe is creating demand for enterprise tablets in the market,” says Sunil.
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