MINNEAPOLIS--(BUSINESS WIRE)--Total Expert Inc., a software platform for real estate, mortgage and title companies, integrated with BombBomb earlier this month, giving software users the ability to send video messages directly through their customer relationship management tools.
“We remain deeply focused on integrating with products known for being the best in class for a particular feature,” said Joe Welu, CEO of Total Expert. “BombBomb is clearly the leader in video messaging.”
BombBomb’s video messaging service allows users to upload videos from their phones and computers -- or, take a video on the spot -- to send through email.
"We've seen so many mortgage professionals win more opportunities by getting face to face more often by sending video," said Conor McCluskey, co-founder and CEO of BombBomb. "We're pleased to be even more in line with their daily workflow through the Total Expert integration."
According to BombBomb, sending a video message makes communication clearer and easier than a text message or a traditional email.
“Technology is not supposed to depersonalize interactions with customers,” Welu said. “It’s supposed to enhance, add velocity, and remove friction. Video keeps the human element in the transaction.”
BombBomb collected nearly 600 survey responses from different types of organizations to see how sending a video message helps their businesses. The company completed the survey and highlighted the benefits of video email over traditional email.
The survey showed that 80.72 percent of survey respondents generated more replies, while 87.03 percent saw more clicks through their emails. More than half of the 576 respondents said they generated more referrals by using video messaging.
The entire survey can be found here: BombBomb Survey.
About Total Expert: Total Expert is a co-marketing platform built for the real estate and mortgage industries to help agents and lenders automate, deploy and track their co-marketing activities.
About BombBomb: Founded in 2006 and based in Colorado Springs, Colo., BombBomb makes it easy to use simple videos to build relationships through email, text messages, and social media. Get face to face with people more often from your Gmail inbox, the web, or mobile. Try it free at BombBomb.com.
