NEW YORK--(BUSINESS WIRE)--Hailing and reserving a cab will bring more convenience to New Yorkers with Curb, the national taxi-hailing app that will be the first to introduce advance booking for traditional, licensed taxi rides in New York. Using Curb to book a cab will be as simple as: opening the app, setting the pick-up location, and selecting to hail a cab for now or reserve one for later that day, tomorrow or beyond – all with no surge pricing.
“The yellow cab, an iconic symbol of New York, is leading the way,” said Amos Tamam, senior vice president, Global Taxi Systems for Verifone. “Advance booking is the first of many new functions and technologies we’re launching with the Curb app, improving service to the public, and attracting passengers to the benefits of traditional, licensed taxis.”
Curb currently operates in more than 60 U.S. cities, and is being introduced in New York through an invitation-only pilot. Pilot users will be the first to experience the app’s features in New York City and will receive ride discounts for their participation. Verifone will be rolling out Curb in all five boroughs in the weeks ahead and full product launch is currently expected to follow in April.
“Verifone’s rollout of Curb in New York City is a major step forward in leveling the playing field between taxis and Uber by expanding yellow and green service for all New Yorkers in all boroughs, and ensuring consumers never get ‘surge priced.’ This is a win-win for passengers and the taxicab industry,” said Matthew W. Daus, Esq., former NYC Taxi & Limousine Commissioner/Chair.
“Whether it’s an early morning flight or a late afternoon appointment, advance booking with Curb means New Yorkers will be assured that a taxi will be waiting for them when needed and no longer have to cross their fingers hoping they won’t get surge pricing,” said Tamam.
About Verifone Taxi Systems
New York is the largest Curb market introduction since Verifone acquired the company in late 2015. By integrating with Verifone’s in-taxi platform, Curb can connect to more than 300 taxi companies and 60,000 cabs nationwide. Consumers across the U.S. have already downloaded Curb more than 4 million times.
Curb joins Way2ride, Verifone’s first ride-hail app for taxis, which launched in New York City in September 2015. To date, Way2ride has been downloaded more than 300,000 times and riders are on pace to hail and pay for more than 3 million taxis this year. Verifone powers more than 120,000 cabs in more than 160 cities across the globe with secure payments, cloud-based dispatch systems and fleet management tools, mobile apps, and digital media.
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995 for VeriFone Systems, Inc.
This press release includes certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on management's current expectations or beliefs and on currently available competitive, financial and economic data and are subject to uncertainty and changes in circumstances. Actual results may vary materially from those expressed or implied by the forward-looking statements herein due to changes in economic, business, competitive, technological and/or regulatory factors, and other risks and uncertainties affecting the operation of the business of VeriFone Systems, Inc., including many factors beyond our control. These risks and uncertainties include, but are not limited to, those associated with: successful rollout of our Curb taxi hailing solution in New York City, execution of our strategic plan and business initiatives and whether the expected benefits of our plan and initiatives are achieved, short product cycles and rapidly changing technologies, our ability to maintain competitive leadership position with respect to our payment solution offerings, our assumptions, judgments and estimates regarding the impact on our business of the continued uncertainty in the global economic environment and financial markets, our ability to successfully integrate acquired businesses into our business and operations, our ability to protect against fraud, the status of our relationship with and condition of third parties such as our contract manufacturers, distributors and key suppliers upon whom we rely in the conduct of our business, our dependence on a limited number of customers, the conduct of our business and operations internationally, our ability to effectively hedge our exposure to foreign currency exchange rate fluctuations, and our dependence on a limited number of key employees. For a further list and description of the risks and uncertainties affecting the operations of our business, see our filings with the Securities and Exchange Commission, including our annual report on Form 10-K and our quarterly reports on Form 10-Q. The forward-looking statements speak only as of the date such statements are made. Verifone is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements, whether as a result of new information, future events, changes in assumptions or otherwise.
Verifone is transforming everyday transactions into opportunities for connected commerce. We’re connecting payment devices to the cloud—merging the online and in-store shopping experience and creating the next generation of digital engagement between merchants and consumers. We are built on a 30-year history of uncompromised security with approximately 29 million devices and terminals deployed worldwide. Our people are known as trusted experts that work with our clients and partners, helping to solve their most complex payments challenges. We have clients and partners in more than 150 countries, including the world’s best-known retail brands, financial institutions and payment providers.