GREENVILLE, S.C.--(BUSINESS WIRE)--The Gordian Group, a leading provider of construction cost analytics and estimating information, pricing data and procurement software and services, announced today a free, on-demand webinar is available to help building products manufacturers integrate data about market demand into sales, marketing and production departments.
The hour-long webinar, How To Align Your Building Product Business With Market Demand, was sponsored by RSMeans from The Gordian Group.
Building materials and building products manufacturers require up-to-date information about market cycles and product demand in order to align sales, marketing and production functions. For example, the market only buys specific types of products at certain times of the year or during a particular phase of a construction project. When data is analyzed correctly, it can help align sales and manufacturing to meet a sales opportunity at the right time.
Experts from RSMeans led the online seminar:
- Tim Duggan, Director of Cost Analytics
- Laura Dempsey, Director of Consulting and Analytics
It was moderated by Nicole Behnke, Marketing Initiatives Manager for The Gordian Group.
Viewers will learn how to identify a product’s complete value chain in order to maximize sales opportunities. Participants can also explore how to integrate a market analysis into a business plan.
Click here to view the on-demand webinar.
About The Gordian Group
The Gordian Group (www.TheGordianGroup.com) is the leading provider of innovative construction data, software and services to organizations pursuing efficient and effective construction planning, estimating and procurement. As the pioneer of Job Order Contracting, Gordian’s ever-growing portfolio of procurement solutions leverages highly specialized cloud-based project management software to deliver rapid deployment and long-term cost savings for the nation’s facility and infrastructure owners. In 2014, Gordian acquired RSMeans, a leader in data, analytics and life cycle cost analysis for commercial and residential construction. Today, The Gordian Group draws on its highly specialized engineers, software and unique proprietary data sets to solve the construction information, planning and management needs of people in building construction, building products manufacturing, education, healthcare, retail, insurance, legal, and government.