TORONTO--(BUSINESS WIRE)--Hubba, the leading B2B product sharing and discovery platform, announced today that it has secured $11 million in capital for its Series A round of financing. Over the last year, Hubba has grown the user base to over 10,000 brands and retailers and tripled the size of their team. Building on this momentum, Hubba will use the financing to accelerate expansion into additional verticals and geographic regions while continuing to invest in new products that service the commerce community.
“At Hubba, we are on a mission to be the source for every piece of product content for every product on the planet. The goal is to power this new generation of commerce while shining a light on amazing products and brands,” said Ben Zifkin, CEO of Hubba.com
“The market has clearly spoken and Hubba has the right platform, business model and, most importantly, the team to take on this huge opportunity. We are extremely fortunate to have the backing of some incredible investors and the support of an unbelievable community of forward-thinking, creative and enthusiastic brands and retailers.”
The Series A was led by Real Ventures with Kensington Venture Fund and various funds managed by Canso Investment Counsel, alongside strong participation from existing investors such as Brightspark Ventures and notable angels.
“The market opportunity for Hubba is enormous,” said Janet Bannister, General Partner at Real Ventures. “Hubba’s remarkable traction is a testament to their technology and industry expertise. In just a short time, they have become the leader in the space and positioned themselves to be the dominant player moving forward”
About Hubba: Hubba is the leading B2B product sharing and discovery platform designed for brands to share rich content with their retail and ecommerce partners, allowing product information to be accurate across all platforms. Some of the world's largest and most innovative brands have trusted Hubba’s simple, user-centric approach to manage and share their product information.
Hubba has been included on Deloitte’s Hot 50 Companies to Watch list, Top 3 Best New Startups (KPMG Startup Awards), the Top 20 Most Innovative Companies (CIX) and Top 25 Up and Coming ICT Companies (Branham Group). In addition, Hubba is proud to be a founding partner of Ladies Learning Code and founding donor to the Upside Foundation.
If you are a brand, distributor or retailer, try Hubba for free at http://www.hubba.com/