CyberLink Announces Cinderella “Princess for a Day” Campaign with YouCam Makeup

YouCam Makeup Now Includes Cinderella-inspired Makeup Looks and Contest

YouCam Makeup Now Includes Cinderella-inspired Makeup Looks and Contest (Graphic: Business Wire)

TAIPEI, Taiwan--()--CyberLink Corp. (5203.TW), the world’s leading consumer multimedia software company, announced today that its popular YouCam Makeup app has released Cinderella themed makeup looks. Users everywhere can transform into a virtual princess by applying the new Cinderella styles to their own selfies and photos.

“Everyone deserves to feel the same amount of confidence exemplified by their favorite princesses, be they real or fictional, no matter who they are,” said Alice H. Chang, CEO of CyberLink. “With our new princess looks, we wanted to empower users with beauty tools to help them visualize themselves as the hero of their own story and feel more confident in their photos.”

Along with the release of the new Cinderella looks, CyberLink is hosting a whimsical competition to give one lucky user the chance to turn their princess dreams into a reality. Users are encouraged to apply the princess template to their own photos for a chance to receive an exclusive “Princess for a Day” makeover package. Learn more about this “Princess For A Day” campaign.

Downloaded more than ten million times since its launch last summer, YouCam Makeup harnesses the latest facial detection and skin analysis technology to precisely apply realistic cosmetic looks on selfies and other photos. In addition to the new Cinderella themed templates, YouCam Makeup features a complete set of true-to-life makeup effects, including eye shadow palettes, mascara, eyeliner, lipstick, foundation, as well as hairstyles and flawless skin effects.

Availability

YouCam Makeup is available free on the App Store and Google Play.

To learn more about CyberLink’s family of mobile apps, please visit CyberLink App Zone.

Competition

One winner will be selected from the pool of top 50 entrants with the most votes to receive our “Princess for a Day” prize package.

About CyberLink

Founded in 1996, CyberLink Corp. is the world’s leading consumer multimedia software company. Over 100 patented technologies that provide a solid foundation on which to continuously revolutionize the way multimedia is experienced, and a visionary outlook has allowed the company to grow rapidly. This ultimately led to a record-breaking IPO on the Taiwan Over-the-Counter Exchange (OTC: 5203) in 2000. CyberLink is currently listed on the Taiwan Stock Exchange (ticker symbol: 5203.TW).

Contacts

CyberLink
Corporate:
Anne Shih, +886-2-8667-1298, ext. 2448
press@cyberlink.com
or
CyberLink Japan:
Kazutaka Aiso, +81-3-5875-6650
contact_pr_jpn@cyberlink.com
or
CyberLink USA:
Heather Dinolfo, +1-(646)-571-0120
contact_pr@cyberlink.com
or
Germany:
Volker Maxisch, +31-43-306-0797
contact_pr_deu@cyberlink.com
or
France:
Laëtitia D’Urso, +33-(0)1-79309039
contact_pr_fr@cyberlink.com
or
United Kingdom:
Rafal Kwiatkowski or Diana Mitra, +44-0203-588-0804
rafal@zaboura.com / diana@zaboura.com

Release Summary

CyberLink Corp. announced today that its popular YouCam Makeup app has released Cinderella themed looks. Users everywhere can transform into a virtual princess by applying the new Cinderella styles.

Contacts

CyberLink
Corporate:
Anne Shih, +886-2-8667-1298, ext. 2448
press@cyberlink.com
or
CyberLink Japan:
Kazutaka Aiso, +81-3-5875-6650
contact_pr_jpn@cyberlink.com
or
CyberLink USA:
Heather Dinolfo, +1-(646)-571-0120
contact_pr@cyberlink.com
or
Germany:
Volker Maxisch, +31-43-306-0797
contact_pr_deu@cyberlink.com
or
France:
Laëtitia D’Urso, +33-(0)1-79309039
contact_pr_fr@cyberlink.com
or
United Kingdom:
Rafal Kwiatkowski or Diana Mitra, +44-0203-588-0804
rafal@zaboura.com / diana@zaboura.com