BOULDER, Colo.--(BUSINESS WIRE)--NeoMedia Technologies, Inc. (OTC BB: NEOM), the pioneer in global mobile barcode management solutions, today announced a series of new features for its mobile barcode reader application, NeoReader®, including social media integration with Facebook and Twitter, in-app browsing, and newly enhanced barcode scanning capabilities.
More people are now opting to connect via social media channels, rather than using traditional channels. The latest NeoReader updates will enable consumers to share even more information with their online networks. In addition, users will now be able to share the NeoReader application itself, encouraging their friends to download and try it out for themselves.
“We continue to work to enhance NeoReader to provide added features to our users and provide functionality which mirrors our customers behaviors,” said Laura Marriott, Chief Executive Officer of NeoMedia Technologies, Inc. “Combining mobile and social media is hot and these new enhancements help communicate your scanning activity to your networks more effectively and instantaneously.”
NeoReader is currently installed on approximately 25 million devices and is available free to download from all major app stores including Apple App Store™, Google Play™, Nokia Ovi Store, BlackBerry App World™ and Windows® Marketplace.
NeoMedia Technologies, Inc. is the pioneer in 2D mobile barcode technology and infrastructure solutions that enable the mobile barcode ecosystem world-wide. Its technology platform transforms mobile devices with cameras into barcode scanners, enabling a range of practical and engaging applications.
NeoMedia’s suite of products, services and extensive IP portfolio means it is the only provider able to offer customers a comprehensive end-to-end mobile barcode solution. NeoMedia’s current customers include handset manufacturers, platform providers, brands and agencies looking to offer mobile barcode solutions to their customer base.
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