LiveOps Names Ann Ruckstuhl Chief Marketing Officer

Marketing Brand and Operational Authority to Drive Global Awareness and Customer Engagement Worldwide Brings Extensive Cloud Computing, Contact Center and Mobile Experience

SANTA CLARA, Calif.--()--LiveOps announced today that Ann Sung Ruckstuhl will join the executive team as Senior Vice President and Chief Marketing Officer on January 16. Reporting to the CEO, Ruckstuhl will be responsible for driving all facets of LiveOps’ global marketing strategy and operations.

Ruckstuhl has more than 15 years of deep executive management experience launching global brand awareness campaigns and building successful software and service businesses at start-ups and Fortune 500 companies including Symantec, Sybase (an SAP company), Billpoint (acquired by eBay), and Hewlett-Packard. Most recently, Ruckstuhl served as a marketing executive at Symantec where she worked closely with a number of BPO partners to market services in 15 languages, provisioned by 14 contact centers with local access numbers in 25 countries. She is a frequent speaker at industry conferences on consumerization of IT, cloud computing and marketing automation.

“Ann’s passion and dedication for understanding and marketing new technologies coupled with her broad marketing leadership expertise makes her the ideal choice for this important role,” said Marty Beard, President and CEO, LiveOps. “She brings with her experience in cloud computing, social and mobile, and contact center. Her proven abilities to globally launch a brand and sustain ongoing brand recognition are unsurpassed. She is highly regarded by her peers for her functional competence, drive and team building capabilities. I look forward to welcoming her to LiveOps.”

As the marketing leader she will be responsible for all of LiveOps’ global marketing activities including product, field and partner marketing, social media, public relations and industry analyst relations. Generating brand awareness for LiveOps in the global contact center industry and driving sales lead generation worldwide will be the core focus areas for her team.

“I’m very excited about joining LiveOps. Having spent the past two plus years working with enterprise contact centers I’m familiar with LiveOps and its innovative portfolio. I’ve witnessed first-hand how the social and mobile revolution is impacting enterprises worldwide. If any company is well-positioned to take full advantage of this global revolution it’s LiveOps,” commented Ruckstuhl.

As a member of the core executive teams at Billpoint/eBay and Sybase, Ruckstuhl helped pioneer person-to-person online payment technology and helped transform Sybase from a database software company to a global leader in enterprise mobility. As an executive at both Symantec and HP, she drove steep revenue and profit growth in consumer technical support and network support services.

Ruckstuhl received her master’s degree in business administration as well as her bachelor’s degree in electrical engineering from the University of Florida.

About LiveOps, Inc.

LiveOps is the only contact center leader focused on providing the end-to-end solution of technology to talent in the cloud. More than 200 companies around the world including Salesforce.com, Symantec, Royal Mail Group of the UK, and Amway New Zealand trust LiveOps’ technology to exploit the interactions between today’s multichannel, social and mobile consumers and the enterprise contact center to ultimately enhance brand preference. LiveOps’ 10+ years of experience and its highly scalable, secure platform and applications suite that has processed more than 1 billion minutes of interactions enables it to be a trusted partner for companies wanting to migrate to the cloud to provide better customer service. With access to the largest US-based contact center workforce of 20,000 independent agents the company supports a wide range of industries including financial, health care, insurance, retail, and high tech. LiveOps is headquartered in Santa Clara, California. For more information visit www.LiveOps.com

Contacts

Burson-Marsteller for LiveOps
Jody Fox, 415-591-4101
Jody.fox@bm.com

Contacts

Burson-Marsteller for LiveOps
Jody Fox, 415-591-4101
Jody.fox@bm.com