See How Far Your News Can Go

Whether you're announcing an acquisition, launching a new product, or releasing industry research, make more of the moments that matter with Business Wire. Connect with us at PRSA ICON to explore how our trusted distribution extends the reach and impact of your key moments to global audiences.

Trusted by 26K Companies Across the Globe

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Maximize the Impact of Your Local Stories

Join us on Monday, October 19 at 3:00 PM ET for "Micro Moments, Macro Impact," where Kate Sondossi (Marriott Vacations Worldwide) and Kiersten Bingham (Coca-Cola Beverages Florida) share practical strategies for amplifying local narratives into global stories while maintaining community relevance.

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Business Wire sponsors "How Local Stories Go Global—and Back Again" with Kate Sondossi (Marriott Vacations Worldwide) and Kiersten Bingham (Coca-Cola Beverages Florida)

Business Wire Celebrates 65th Year

Business Wire’s 65-year history reflects a longstanding focus on accuracy, reliability, and broad distribution. Organizations across industries continue to choose Business Wire to distribute news ranging from corporate announcements and product launches to earnings releases, regulatory disclosures, and other material company information.

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Business Wire Celebrates 65th Year In Business

Unlock the Full Potential of Your News

For effective communication, your press release needs to be both readable and engaging. Business Wire works with you to ensure your releases are optimized to capture attention and drive results.

Format for Readability & AI Parseability

The structure of your press release determines how easily it can be read, picked up, shared, and cited. Business Wire’s patented NX network preserves the formatting that signals quality to journalists, readers, and the AI systems now reading at scale: clean headlines, bulleted lists, financial tables, bold and italic emphasis, and consistent metadata. The same structure that makes a release easy for a journalist to scan makes it easy for an AI assistant to extract, summarize, and cite accurately.

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Why Companies Choose Business Wire

Have Questions About Business Wire?

Chat with the Business Wire team at ICON 2026 to learn more about creating maximum impact for your press releases.

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