MADRID, Spain--(BUSINESS WIRE)--Plus500 Ltd., a leading online service provider for retail customers to trade CFDs internationally, is pleased to announce that it has entered into a sponsorship agreement with Liga BBVA champions, Club Atlético de Madrid, SAD, to be an Official Sponsor for the remainder of the 2014/15 season, with both parties actively considering extending and expanding the relationship for further seasons.
As part of the agreement, the Plus500 logo will feature as Official Sponsor on the back of the home and away Atlético Madrid shirts for national matches. Plus500 will enjoy a range of branding rights at the stadium and beyond as well as a host of other sponsorship benefits.
Plus500 is a provider of a leading online trading platform for contracts for difference (CFDs), which enables customers to trade on movements in the price of shares, forex, commodities and indices without needing to buy or sell the underlying instrument. In total, customers can trade on more than 2,100 different underlying global financial instruments in over 50 countries. The trading platform, which has been developed by Plus500 and is based on proprietary technology, is accessible from multiple operating systems and has been localised into over 31 languages.
Atlético Madrid is a Spanish professional football club based in Madrid that plays in Liga BBVA, commonly known as ‘La Liga’, which is the top professional association football division of the Spanish football league system. The club is the current champion of La Liga after winning the 2013/14 season – representing its tenth victory of the competition. Atlético Madrid has won the Copa del Rey on ten occasions along with other Spanish cup competitions. It is also one of the most successful clubs in Europe, including winning the UEFA Super Cup in 2010 and 2012, and coming second in the 2013/14 UEFA Champions League. Atlético Madrid resides at the Vicente Calderón stadium, which has capacity for almost 55,000 spectators, and in the near-future will be moving to a new, state-of-the-art stadium that will have a capacity of around 70,000.
According to UEFA’s league coefficient, La Liga has been the strongest league in Europe over the past five years as well as the top league in Europe for more years combined (16 years) than any other European league. In addition, it is one of the most popular professional sports leagues in the world, with the third-highest average match attendance figures for 2013/14 of any professional association football league and eighth-highest of any domestic professional sports league worldwide.
Gal Haber, Chief Executive Officer of Plus500, said: “We are honoured to be partnering with such an esteemed football club as Atlético Madrid, which has established a strong pedigree over its 111 year history. Atlético Madrid is a natural fit for us as Europe is our largest customer base, and we share with them a passion for striving for success whilst having an ethos of transparency and respect for our customers, fans, partners and employees. In addition, this partnership with one of the most successful clubs in Europe that plays in one of the most popular leagues in the world will help us in furthering our strategy of increasing our brand recognition and expanding our customer base globally.”
Miguel Ángel Gil Marín, Chief Executive Officer of Atlético Madrid, added: “We are delighted to have entered into this agreement with Plus500. This is an exciting period for the club as – like Plus500 – we grow our international footprint. We believe that this partnership with Plus500 will support this progress, and we look forward to sharing our journey with them as we embark on a new chapter for Atlético de Madrid.”
Plus500 has developed and operates an online trading platform for retail customers to trade CFDs internationally over more than 2,100 different underlying global financial instruments comprising equities, ETFs, foreign exchange, indices and commodities. The Company enables retail customers to trade CFDs in more than 50 countries. The trading platform is accessible from multiple operating systems (Window, smartphones (iOS and Android) and tablets (iOS and Android)) and the internet. The Directors believe that the success of the Company to date has been primarily due to the proprietary technology it has developed and continues to develop to support the trading platform. The trading platform has been designed to be as intuitive and easy to use as possible. The trading platform has been localised into over 31 languages. The Directors believe that this emphasis on technology, together with the Company’s targeted online marketing strategy, has helped to differentiate the Company from its competitors.
The Company is listed on AIM, a market operated by the London Stock Exchange plc, under the trading symbol ‘PLUS’.