Shakespeare commercializes a biodegradable solution to standard trimmer line

Shakespeare’s new trimmer line is 20% more durable than the company’s current professional grade line. The twisted design of this trimmer line also provides the added benefit of up to 15% longer runtime when compared to non-twist trimmer lines. (Photo: Business Wire)

COLUMBIA, S.C.--()--Shakespeare Company, LLC (Shakespeare), a Jadex Inc. company, is proud to announce the successful launch of a new generation of tough, long-lasting, and biodegradable* trimmer lines.

Shakespeare® has been a trusted brand in the yard care industry for over 50 years. With customers and consumers becoming more in tune with the needs of our planet, Shakespeare has committed to introducing new lawn and garden products that are more environmentally responsible without sacrificing quality and performance.

“Consumer testing revealed that in general they simply don't believe a trimmer line can be both extremely durable and more environmentally friendly, but these next generation trimmer lines have been engineered to facilitate the start of that trend,” said Brian Thielbar, Consumer Products Business Manager at Shakespeare.

Traditional Nylon trimmer line takes hundreds of years to break down. Made from a proprietary blend of materials, Shakespeare’s new trimmer line biodegrades up to thirty times faster than a conventional trimmer line in an anaerobic landfill.* “It isn’t 100% biodegradable, but we are working towards getting as close as we can,” added Thielbar.

Shakespeare’s new trimmer line is 20% more durable than the company’s current professional grade line. The twisted design of this trimmer line also provides the added benefit of up to 15% longer runtime when compared to non-twist trimmer lines. Together, this means the new trimmer line from Shakespeare allows for reduced material consumption by the end-user, as well as reduced overall energy consumption.

"It's a major breakthrough for the outdoor power equipment industry to have a trimmer line that is not only biodegradable* but also more durable than our current professional grade line,” added Thielbar.

These new trimmer lines are now available in retail stores under the brand names Shakespeare, Rhino-Tuff, and Weed Warrior.

*24% biodegradation within 1 year via ASTM D5511 testing method in an anaerobic landfill. Anaerobic landfills may not exist in your area. Note that stated rate and extent of degradation do not mean the product will continue to decompose. Trimmer line remnants left in the yard may not necessarily experience this same level of biodegradation. The results of those tests are still pending. Not for sale in California, Maryland, Michigan, and Washington.

About Shakespeare Company

As engineers and experts in how things work, Shakespeare builds reliable solutions essential to the most reliable products. By using material science to push products and processes to their greatest problem-solving potential, Shakespeare promises its customers a plan—and partnership—they can rely on, every time. Operating under Jadex Inc., Shakespeare Company LLC operates four different business units: Polymers & Filaments, Lawn & Garden, Maine Electronics, and Military Electronics. For more information, visit ShakespeareCo.com.

About Jadex Inc.

Jadex Inc. is a US-based manufacturing and material science company utilizing innovation and technology to develop sustainable products that serve the medical, industrial and consumer markets. The range of products includes custom-designed plastic components, engineered nylon resins and monofilaments, zinc products, and temperature-controlled products that solve both medical and consumer challenges. Jadex Inc. operates out of eighteen facilities across the continental U.S., Puerto Rico and the U.K. and has approximately 1,800 employees. For more information, visit Jadexinc.com.

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Contacts

T.J. Dennis
Brand Development Manager, Shakespeare Company LLC
803-754-7011, ext. 1255
TJ.Dennis@shakespeareco.com

Chris Swalm
Marketing Communications Manager, Jadex Inc.
864-415-8123
chris.swalm@jadexinc.com

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Contacts

T.J. Dennis
Brand Development Manager, Shakespeare Company LLC
803-754-7011, ext. 1255
TJ.Dennis@shakespeareco.com

Chris Swalm
Marketing Communications Manager, Jadex Inc.
864-415-8123
chris.swalm@jadexinc.com