The Holiday Game That Gives Back

Hyper-growth tech startup Snappy launches fun digital game to spread smiles this holiday season in partnership with Make-A-Wish

NEW YORK--()--Snappy, an award winning global gifting platform, today launches a fun new online game: Snappy Gift Grab: Winter Edition to spread happiness and goodwill this holiday season.

The game marks the start of Snappy’s strategic partnership with Make-A-Wish, which includes an annual donation commitment of $250,000 to help grant more life-changing wishes for children fighting critical illnesses.

From now until December 23rd, Snappy will be donating $1 for every player that registers a score on the Snappy Gift Grab leaderboard* up to $50,000. So the more people play and share the game with friends, the more money will be donated to Make-A-Wish!

In addition to enjoying the game and supporting a worthwhile cause, players can win holiday gifts from Snappy’s gift collections including an all-inclusive trip to Mexico, Apple® Airpods®, JBL speakers, nutribullets®, air fryers, coffee machines, and more**.

This year, we wanted to share the fun that exists in our gifting platform with a wider audience, and deliver a sprinkle of holiday magic with a free game that everyone can enjoy,” said Hani Goldstein, Co-Founder, and CEO of Snappy. “And with our partnership with Make-A-Wish, everyone who plays the game and shares it with friends gets the added bonus of knowing that they are doing good while having fun and spreading smiles themselves!”

The partnership, which also includes the addition of donations to Make-A-Wish in Snappy’s gift collections, is part of a broader social responsibility program at Snappy that is centred around its three pillars of Charitable Giving, Sustainability and Inclusion. Over 1 million people have received a smile through a Snappy gift, and many of them have already chosen to pay that smile forward by donating their gift to charities including Racial Justice, COVID19 relief, Climate Action, and more. More than 14,000 trees have been planted as part of Snappy’s sustainability program and over 100 cause-driven businesses have been featured in Snappy collections to date.

"We love that Snappy stands for bringing more joy to the world through giving," said Richard K. Davis, president and CEO, Make-A-Wish America. "We are grateful to Snappy for their partnership and are thrilled to work together in our journey to grant the wish of every eligible child battling a critical illness because wishes can help kids not just feel better, but get better.”

At Snappy, we believe in the power of giving – not just giving great gifts, but giving back to make the world a better place,” said Hani Goldstein, Co-Founder, and CEO of Snappy. "Kindness and gratitude have always been at the heart of our company, and we’re lucky to have found a partner that aligns so perfectly with our mission. We are excited to support the great work that Make-A-Wish does to spread smiles one wish at a time.”

* To enter a score on the leaderboard, players must be over the age of 13 and provide a valid email address

** Open to US residents 13+ only. Begins on 11/18/21 at 00:01 UTC and ends on 12/23/21 at 11:59 UTC. The score or the total number of eligible entries received determines the odds of winning. NO PURCHASE NECESSARY. VOID WHERE PROHIBITED OR RESTRICTED BY LAW. Terms and conditions apply.

About Snappy

​​Founded in 2015, Snappy is an award-winning gifting platform that combines fun, personal gifting experiences with advanced technology that takes the guesswork out of gifting. We help companies show true appreciation to their employees and customers, spreading smiles and boosting loyalty and productivity at the touch of a button. Snappy is headquartered in New York and employs over 250 people across four countries. Snappy is growing rapidly and has recently been named the fastest-growing company in the NY region and the 15th fastest-growing company in America by Inc. Magazine, with three-year revenue growth of 18,708%. Snappy was also named to Inc.’s 2021 Best Workplaces list as well as Fortune’s “Best Small & Medium Workplaces.” Snappy's stance on diversity and inclusion, its active focus on give-back programs, and its fundamental mission to spread happiness through fun, thoughtful gifts lead the way in unlocking the power of human kindness at work. For more information, visit

For more information on Snappy Gift Grab: Winter Edition, please visit the official site

About Make-A-Wish:

Make-A-Wish creates life-changing wishes for children with critical illnesses. Founded in 1980, Make-A-Wish is the world’s leading children’s wish-granting organization, having granted more than 500,000 wishes in nearly 50 countries worldwide. Together with generous donors, supporters, staff, and more than 40,000 volunteers around the globe, Make-A-Wish delivers hope and joy to children and their families when they need it most. Make-A-Wish aims to bring the power of wishing to every child with a critical illness because wish experiences can help improve emotional and physical health. For more information about Make-A-Wish America, visit, and for more information about Make-A-Wish International, visit


Ciara Appelbaum