Asian-Owned CBD Brand Launches Nationwide For AAPI Community

Inspired by founder’s Lao heritage, KhuenPhu reconnects Asians to tradition and plant-based medicine

KhuenPhu (pronounced Kun-Pooh), an AAPI-owned and woman-led CBD brand, launched today with a catalog of potent, non-intoxicating cannabis-infused products that aim to bring physical and emotional balance and relief to the Asian community. (Photo: Business Wire)

OAKLAND, Calif.--()--KhuenPhu (pronounced Kun-Pooh), an AAPI-owned and woman-led CBD brand, launched today with a catalog of potent, non-intoxicating cannabis-infused products that aim to bring physical and emotional balance and relief to the Asian community.

Inspired by founder Sysamone Phaphon’s Lao heritage and rooted in her deep respect and love for Asian culture, KhuenPhu blends centuries-old tradition with state-of-the-art cannabis emulsion technology to offer CBD gummies and tinctures that modernize AAPI healing rituals. Following her experience as an employee of Vertosa, a science-first cannabis company that creates the most effective and reliable active ingredients for infused products, Phaphon collaborated with her former colleagues to develop KhuenPhu and open a new pathway for Asians interested in using plant-based medicine for overall health and wellness.

Taking notes from Asian cuisine, KhuenPhu’s CBD gummies delight the palate with time-honored flavors like Lychee, Mango, Guava, and Passionfruit. Available in two categories, Day or Night, the CBD gummies can be incorporated throughout the day in order to achieve desired effects.

Powered by Vertosa’s fast-acting, broad spectrum hemp CBD nanoemulsion, the Lychee and Mango gummies were developed to jump start your day and bring balance to your routine. Broad-spectrum hemp oil retains the powerful and restorative phytochemicals from the hemp plant without THC. The Guava and Passionfruit gummies are infused with full-spectrum hemp CBD, providing a deep relaxation for your body. Full-spectrum hemp oil also includes the important phytochemicals that ease the body and mind in addition to .03% of non-intoxicating THC. Each rapid-onset gummy contains 10mg of CBD and are crafted with organic, vegan-friendly ingredients.

The company also features a 500mg water-soluble CBD tincture that is formulated with broad-spectrum hemp nanoemulsion to provide a fast-onset, reliable potency, and longer shelf-life.

“We design cannabis products that heal, strengthen and unify Southeast Asians and uplift our communities,” said KhuenPhu founder Sysamone Phaphon. “KhuenPhu was developed to modernize Asian healing traditions, and to provide Asian immigrants, first-generation, and matriarchs access to potent CBD products derived from cutting-edge technologies for mental and physical healing.”

“Vertosa makes the healing power of cannabis approachable and accessible to all by using science-first emulsion technology to reimagine how cultural traditions and product form factors can deliver the health and wellness properties of the plant,” said Ben Larson, CEO of Vertosa. “We are honored to partner with Sysamone, a former Vertosa employee, and KhuenPhu to offer healing plant medicine and balance to the AAPI communities.”

KhuenPhu has also partnered with Asian retailers to ensure access for local communities; you can visit their social channels for specific locations in your community or make a request to have it in stock at your local retailer.

ABOUT SYSAMONE PHAPHON

Founder Sysamone Phaphon, is no stranger to the power of healing herbal traditions. Growing up immersed in Lao culture, Phaphon’s upbringing included the application of natural resources to aid in her family’s physical and emotional health. When entering the regulated cannabis industry, Phaphon saw an opportunity in which she could revamp the ways her culture created healing remedies. KhuenPhu is not only a homage to her family's healing tradition and mother's hometown, but also a celebration of choosing your own path in life. For more information on KhuenPhu, its products and where to purchase, please visit www.khuenphu.com.

ABOUT KHUENPHU

KhuenPhu is a CBD brand built to modernize Asian healing traditions. We exist to educate, guide and earn the trust of our community as they explore all CBD has to offer including KhuenPhu’s own brand of potent CBD products. Each flagship product is formulated using cutting-edge technology that ensures every dose is safe, has stable potency and exceptional taste. Learn more about KhuenPhu at Khuenphu.com, and connect on Facebook, Instagram and LinkedIn.

ABOUT VERTOSA

Founded in 2018, Vertosa is a science-first cannabis company that creates the most effective and reliable active ingredients for infused products. Its patented and patent-pending emulsion systems are carefully designed for the specific needs of each customer, with pre-suspended aqueous solutions that create incredibly homogeneous and stable products while maximizing bioavailability, clarity and taste. Vertosa works closely with its lab partners and brands of all sizes throughout the manufacturing process to achieve target potency and accelerate products to market. Learn more about Vertosa at www.vertosa.com, and connect on Facebook, Instagram, Twitter and LinkedIn.

Contacts

Sysamone Phaphon
1 (307) 316-2885
Press@khuenphu.com

Release Summary

KhuenPhu, an AAPI-owned and woman-led CBD brand, offers infused products that bring physical and emotional balance and relief to the Asian community.

Social Media Profiles

Contacts

Sysamone Phaphon
1 (307) 316-2885
Press@khuenphu.com