KRISPY KREME’S® New Island Time Collection Transports Vacation-Seeking Fans to the Islands

Three tropics-inspired doughnuts available for a limited time beginning May 17;
Key Lime Glazed doughnuts return Friday, May 21 and 28

Three tropics-inspired doughnuts available for a limited time beginning May 17; Key Lime Glazed doughnuts return Friday, May 21 and 28 (Photo: Business Wire)

WINSTON-SALEM, N.C.--()--Krispy Kreme is transporting vacation-seeking fans to the islands via its all-new Island Time Collection – three tropics-inspired doughnuts – plus the return of the popular Key Lime Glazed doughnuts. No travel plans required!

Beginning today, doughnut lovers can find their island state of mind for a limited time at participating shops across the U.S. by enjoying the sweet flavors of the new:

  • Pina Colada Doughnut: An Original Glazed® doughnut filled with Pina Colada-flavored Kreme, dipped in a Pina Colada-flavored icing, sprinkled with toasted coconut shreds and topped with a candied cherry.
  • Island Time Doughnut: An Original Glazed doughnut filled with classic Kreme, dipped in light blue icing and graham crumbs to resemble an Island, and topped with a palm tree.
  • Key Lime Pie Doughnut: A doughnut filled with Key Lime Kreme, dipped in lime green icing, topped with graham crumbs and a Kreme dollop.

“People have been dreaming about returning to summer vacations. Our new Island Time doughnuts will give everyone a sweet taste of the tropics,” said Dave Skena, Chief Marketing Officer for Krispy Kreme.

Key Lime fans can enhance their sweet escape on “Key Lime Fridays,” May 21 and 28 only, when Krispy Kreme will offer both the Key Lime Glazed Doughnut and Key Lime Filled Doughnut – two returning fan-favorite tropical treats.

Show us how you’re escaping to the islands with Krispy Kreme’s Island Time Collection and on Key Lime Fridays by using #KrispyKreme and tagging @krispykreme on social media. Learn more about Krispy Kreme’s new Island Time Collection and Key Lime Fridays by visiting www.krispykreme.com/promos/islandtime.

About Krispy Kreme Doughnut Corporation

Krispy Kreme Doughnut Corporation is a global retailer of premium-quality sweet treats, including its signature Original Glazed® doughnut. Headquartered in Winston-Salem, N.C., the company has offered the highest-quality doughnuts and great-tasting coffee since it was founded in 1937. Krispy Kreme Doughnuts is proud of its Fundraising program, which for decades has helped non-profit organizations raise millions of dollars in needed funds. Krispy Kreme doughnuts can be found in approximately 12,000 grocery, convenience and mass merchant stores in the U.S. The Company has nearly 1,400 retail shops in 33 countries. Connect with Krispy Kreme Doughnuts at www.KrispyKreme.com, or on one of its many social media channels, including www.Facebook.com/KrispyKreme, and www.Twitter.com/KrispyKreme.

Contacts

Tricia Moore
Tricia.Moore@fleishman.com

Contacts

Tricia Moore
Tricia.Moore@fleishman.com