MEDIA ADVISORY: Stanford Graduate School of Business to Unveil 2020 State of Latino Entrepreneurship Research Report Findings on January 29

Virtual forum provides national data on trends in U.S. Latino entrepreneurship and firsthand perspectives from Latino entrepreneurs on navigating this year’s uncertainty and outlook for the future.

STANFORD, Calif.--(BUSINESS WIRE)--Stanford Graduate School of Business:

WHAT: The Stanford Latino Entrepreneurship Initiative (SLEI) at Stanford Graduate School of Business (GSB), in collaboration with the Latino Business Action Network (LBAN), will virtually present the latest research findings on Latino entrepreneurship in the U.S. at the sixth annual State of Latino Entrepreneurship Forum.

The 2020 State of Latino Entrepreneurship report examines data from 3,500 White-owned businesses and 3,500+ Latino-owned businesses, in addition to time-series pulse survey data from March, June and September. An esteemed panel of Latino business leaders will discuss their on-the-ground experience maintaining business operations amidst the pandemic, as well as specific obstacles and opportunities that Latino entrepreneurs face today.

Among the findings:

• As the fastest-growing segment of the U.S. small business ecosystem, the number of Latino-owned businesses has grown 34% over the last 10 years compared to just 1% for all other small businesses. Were it not for the growth in the number of Latino-owned firms, the total number of small businesses in the U.S. would have declined between 2007 and 2012.
• Latinos are starting businesses faster than the national average across almost all industries, and Latino-owned businesses are growing revenues at a faster rate than White-owned businesses.
• Latino-owned businesses are significantly less likely than White-owned businesses to have loan applications approved by national banks, despite reporting comparable metrics on various key lending criteria.
• For both Latino and White-owned businesses, those led by women are most negatively impacted by the pandemic.

WHEN:

Friday, January 29, 1:00 – 3:00 p.m. PT

WHERE:

Online

Register for this event: https://stanford.zoom.us/webinar/register/WN_VZkSkf4VRVKF18d-FJO3pA

WHO:

Welcome:

• Mark Madrid, CEO, Latino Business Action Network
• Jerry I. Porras, The Lane Professor of Organizational Behavior and Change, Emeritus, Stanford GSB, and Faculty Advisor, SLEI
• Persis Drell, Provost, Stanford University

About SLEI Research: Paul Oyer, Senior Associate Dean for Academic Affairs and The Mary and Rankine Van Anda Entrepreneurial Professor and Professor of Economics, Stanford GSB, and Faculty Advisor, SLEI

Research Presentation: Marlene Orozco, Lead Research Analyst, SLEI

Panel Discussion:

• David Favela, CEO, Founder of Border X Brewing LLC
• Eric Donnelly, CEO, Capital Plus Financial (CDFI)
• Mercedes O. Enrique, President, CMS Corporation
• Moderator: Rosa Santana, Founder and CEO, Santana Group

Fireside Chat:

• Jonathan Levin, Philip H. Knight Professor and Dean, Stanford GSB
• Mary C. Daly, President and CEO, Federal Reserve Bank of San Francisco

Closing Remarks: Victor Arias, Jr., Chairman and Cofounder, Latino Business Action Network

WHY:

As we consider pathways to rebuild the U.S. economy amid COVID-19, Latinos play a prominent role in recovery. As the fastest-growing segment of the U.S. small business ecosystem, the number of Latino-owned businesses has grown 34% over the last 10 years compared to just 1% for all other small businesses.

Releasing the report aims to identify and quantify gaps in opportunities available to Latino entrepreneurs for a deeper understanding of their unique business trends and landscape to create a more equitable future. This year’s report places a particular emphasis on exploring COVID-19’s impact on Latino-owned businesses and the additional barriers they have endured since the start of the pandemic.

ATTENDANCE AND INTERVIEW OPPORTUNITIES

The presentation will be on the record, and individual interview requests can be accommodated. To confirm attendance and schedule interviews, please register as media.