LONDON--(BUSINESS WIRE)--Competition in the automotive industry has grown substantially in recent years due to globalization. There has been a rise in competition between domestic and international automakers, and the increasing demand for digitization has propelled costs and competition further. To stay ahead of the game, automotive companies need to identify industry benchmarks and compare their offerings, strategies, and processes with key competitors. Infiniti’s competitive benchmarking analysis solutions enable automotive industry players to efficiently compare their performance with industry leaders and make the required changes to improve overall brand performance and gain a crucial competitive edge.
To leverage Infiniti’s competitive benchmarking analysis solutions for comprehensive insights into how your offerings measure up against industry leaders, request a free proposal.
“The increasing demand for digitalization is pressurizing automakers to invest in technology and better supply and distribution chain management. Owing to such challenges, gaining a competitive edge has become all the more essential for companies in the automotive industry,” says an automotive industry expert at Infiniti Research.
Business Challenge:
The client, an automotive product manufacturer based out of Central Europe, faced challenges with rising competition and lost ground to new manufacturers and suppliers. The manufacturer sought to identify gaps and strengths in their offerings and performance compared with major automakers. The client also wanted to tackle challenges that arose from increasing customer expectations, improve their supply chain and distribution system, and gain a comprehensive understanding of their overall brand performance. Therefore, they approached Infiniti Research to leverage our expertise in offering competitive benchmarking analysis solutions. During the nine-week engagement, the automotive product manufacturer also sought to improve quality, reduce costs, and understand their financial position compared to key competitors and industry leaders.
Our Approach:
Infiniti’s competitive benchmarking analysis experts developed a comprehensive three-phased approach to assist the automotive product manufacturer. The plan included the following:
- Analyzing operational performance, supply chain, and distribution processes and identifying processes that require improvement with process benchmarking
- Identifying strategies employed by key competitors and providing strategies to adapt to recent innovations and advancements in technology with strategic benchmarking
- Evaluating performance metrics and processes adopted by competitors’ and analyzing the financial performance of the client with performance benchmarking
Business Outcome:
By leveraging Infiniti’s competitive benchmarking analysis solution, the automotive product manufacturer successfully gained a comparative insight into their performance and understood how its processes, strategies, and performance compare with competitors and industry leaders. Consequently, the client identified gaps in their performance and offerings and implemented changes to improve their performance and gain a strategic edge. The automotive company also identified inadequacies in its supply chain and distribution processes and capital management. With these insights, the client was able to identify and make the changes required to meet customers’ needs and demands.
Additionally, with Infiniti’s competitive benchmarking analysis solutions, the client was also able to:
- Meet industry standards by developing a standardized set of processes and metrics; To learn how read the complete article
- Reduce operating cost by 20% within eight months
- Generate savings of $7.8 million
To understand how competitive benchmarking analysis solutions help automotive industry players identify their shortcomings, and develop strategies to gain a competitive edge, speak to industry experts.
About Infiniti Research
Established in 2003, Infiniti Research is a leading market intelligence company providing smart solutions to address your business challenges. Infiniti Research studies markets in more than 100 countries to analyze competitive activity, see beyond market disruptions and develop intelligent business strategies. To know more, visit: https://www.infinitiresearch.com/about-us
