Orlando Magic Sign Exclusive Deal with STATS to Use Revolutionary AI-Powered Tracking Data

Magic Become the Only NBA Team Using AutoSTATS to Collect Player Tracking Data Through Broadcast Video

CHICAGO--()--Today, STATS, the worldwide leader in sports data and intelligence, and the Orlando Magic announced an exclusive deal that secures the Magic as the only NBA team with access to AutoSTATS, a revolutionary new artificial intelligence (AI) technology.

The Magic will use tracking data produced by AutoSTATS to analyze collegiate players and improve evaluation and decisions for the NBA draft. AutoSTATS delivers comprehensive player-tracking data directly from video through patented AI and computer vision technology. The new technology gives the Magic exclusive access to the college tracking data currently unavailable at this scale due to the scarce use of in-venue tracking systems.

“When we saw the power of AutoSTATS, we were immediately drawn to the benefits this data can provide in our draft decision making process,” said Jeff Weltman, President of Basketball Operations for the Orlando Magic. “Now, instead of using data from just a handful of games, we will be able to make our draft decisions with data from every collegiate game a potential draft pick has played.”

The first-of-its-kind technology in sports, AutoSTATS is the result of years of research and development from STATS’ award-winning AI team. AutoSTATS data quality has matched in-venue hardware systems and eliminates the need for hardware in all stadiums used for regular season and post-season tournaments.

“Collecting data through broadcast is the future of tracking and we couldn’t be more thrilled to launch our technology through this partnership with an innovative team like the Magic,” said Steve Xeller, Chief Revenue Officer at STATS. “With AutoSTATS, the Magic have exclusive access to the most college basketball tracking data in the world. This information can then be applied to their proprietary models to improve player evaluation and development. This technology unlocks huge potential for the Magic, college teams and the broadcast media who cover them.”

For more information about AutoSTATS, visit: https://www.stats.com/auto-stats/.

About STATS

STATS is the global leader in sports intelligence, operating at the intersection of sports and technology. The world’s most innovative brands, technology companies, leagues and dozens of world championship teams trust STATS to find their winning edge. STATS combines the industry’s fastest and most accurate data platform with video analysis, sports content and research, player tracking, and the latest in artificial intelligence (AI) and machine learning to provide unparalleled media and team performance solutions. The pioneer of live sports data, STATS continues to speed innovation in the industry with STATS Edge™, the first-ever team performance solution powered by AI. For more information, go to www.stats.com and follow STATS on Twitter @STATS_Insights.

About the Orlando Magic

Orlando's NBA franchise since 1989, the Magic's mission is to be world champions on and off the court, delivering legendary moments every step of the way. Under the DeVos family’s ownership, the Magic have seen great success in a relatively short history, winning five division championships (1995, 1996, 2008, 2009, 2010) with seven 50-plus win seasons and capturing the Eastern Conference title in 1995 and 2009. Off the court, on an annual basis, the Orlando Magic gives more than $2 million to the local community by way of sponsorships of events, donated tickets, autographed merchandise and grants. Orlando Magic community relations programs impact an estimated 100,000 kids each year, while a Magic staff-wide initiative provides more than 7,000 volunteer hours annually. In addition, the Orlando Magic Youth Foundation (OMYF) which serves at-risk youth, has distributed more than $24 million to local nonprofit community organizations over the last 29 years. The Magic’s other entities include the team’s NBA G League affiliate, the Lakeland Magic, which began play in the 2017-18 season in nearby Lakeland, Fla.; the Orlando Solar Bears of the ECHL, which serves as the affiliate to the NHL’s Tampa Bay Lightning; and Magic Gaming competed in the inaugural season of the NBA 2K League in 2018. Ticket highlights for the Magic's 2019-20 season in the Amway Center, honored with TheStadiumBusiness Awards’ 2013 Customer Experience Award and named SportsBusiness Journal's 2012 Sports Facility of the Year, include: 1,800 seats priced $20 or less and 8,000 seats priced $40 or less. For ticket information log on to www.orlandomagic.com or call 407-89-MAGIC.

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