DUBLIN--(BUSINESS WIRE)--The "U.S.
Mobile Payments Market Forecast, 2016-2025: Merchants Grow as Mobile
Goes Mainstream" report has been added to ResearchAndMarkets.com's
offering.
This new report discusses the developing segments of the mobile pay landscape and how consumer behavior is impacting various players. Additionally, the report presents the mobile payments market data forecast.
Mobile apps with integrated payment features are now mainstream ways for
consumers to shop, order and pay for almost any product or service. The
emergence of mobile significantly impacts the value chain of payments
from merchant acquirers to card networks/issuers to merchants.
Consumers
are in the driver's seat related to deciding when, where, and how to buy
from merchants. Lifestyle commerce reflects people on the go, making
quick and frequent stops, for coffee or a snack as well as for the
convenience of ordering meals for takeout or delivery. Mobile payment
apps fit this buying model perfectly, and we should expect more vertical
retail markets to meet these trending consumer patterns, commented the
author of this report.
Report Highlights
- Digital shopping and mobile payments dynamics
- Opportunities and challenges impacting mobile payments
- U.S. mobile payment ecosystem
- Mobile payment market data forecast
- Vertical market mobile pay growth prospects
Report Summary:
While it is said that a rising tide lifts all boats, this is not the
case in the U.S. mobile payments market. It's true, though, that
smartphones are now ubiquitous among consumers, young and old alike. And
e-commerce has become a major sales channel across retail vertical
markets. Mobile devices have increasingly become the online link for
many consumers. Mobile apps have saturated smartphones and become a
lifestyle commerce driver used to shop, order, and pay for almost any
product or service.
The convergence of e-commerce growth and smartphone penetration and
market maturity would seem to indicate that all mobile payment providers
are enjoying the same amount of adoption and frequency of use. But in
the last year or so, we have begun to see a divergence in consumer
mobile payment use.
Specifically, the universal wallets of Apple, Google, and Samsung are experiencing sluggish growth, and sometimes not even that. However, prominent merchant and retail brands are showing strength and even some signs of winning the race for the most use of mobile payments by consumers. Many factors are contributing to these changes. This report delves into the reasons and the future implications for major stakeholders.
Key Topics Covered:
Executive Summary
Introduction
Digital
Shopping and Mobile Payments Are Now Mainstream
Market
Conditions Enable Mobile Payments
Obstacles
Preventing Widespread Adoption of Mobile Pay
The
US Mobile Pay Ecosystem Takes Shape
Universal Mobile
Wallets Are Losing Momentum
Merchant Mobile Apps Find Winning Ways
Banks,
Networks, and E-Commerce Platforms Join the Competition
US
Mobile Pay Market Forecast
Consumer
Preferences for Mobile Payments Are Mixed and Evolving
Lifestyle
Commerce Drives Mobile App Use
Future Mobile
Pay App Growth Opportunities for Merchants
Conclusions
References
Companies Mentioned
- Alipay
- Amazon
- Apple
- Best Buy
- CardFree
- Citi
- CVS Health
- Grubhub
- JP Morgan Chase
- Kohl's
- LevelUp
- Mastercard
- PayPal
- Samsung
- Shell
- Starbucks
- Target
- Visa
- Walmart
For more information about this report visit https://www.researchandmarkets.com/research/bswwp2/united_states?w=4
