A key factor driving the market’s growth is the increased need to protect the phone against damage. As mobile devices become more sleek and stylish, they also become more fragile, thus leading to an increasing need to protect them from damage. Therefore, customers generally purchase additional accessories such as back covers, protective cases, and screen guards for protecting and safeguarding their device. The growing demand for fashionable protective cases and covers is likely to drive the demand for mobile device accessories.
This market research report on the global mobile device accessories market provides an analysis of the most important trends expected to impact the market outlook during the forecast period. Technavio predicts an emerging trend as a major factor that has the potential to significantly impact the market and contribute to its growth or decline.
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In this report, Technavio highlights crowdfunding as one of the key emerging trends in the global mobile device accessories market:
Global mobile device accessories market: the role of crowdfunding
Crowdfunding projects such as Ubuntu Edge, Nexpaq, and Juice Tank have been successful in distributing mobile phone accessories. Some of the most popular crowdfunding platforms are Kickstarter and Indiegogo, which are supporting emerging companies to sell their innovative products and increase their customer base. The adoption of mobile device accessories through these crowdfunding platforms has witnessed an increase in the past resulting in more such projects being launched at shorter intervals.
“Crowdfunding platforms help in the collection of funds required for startup businesses and charities while charging a relatively small fee of around 5% for their services. A lot of mobile accessories have been launched in this manner by several crowdfunding establishments. For instance, Suspendo, a wearable support for all mobile devices consisting of a small flexible aluminum band that is worn around the user’s body, was funded by Kickstarter, an American public benefit corporation. Similarly, Air dock, a wireless charging car dock for the smartphone, was funded by Indiegogo,” says a senior analyst at Technavio for research on consumer electronics.
Global mobile device accessories market: segmentation analysis
This market research report segments the global mobile device accessories market by product (protective cases, headphones, charger, memory card, power bank and others) and key regions (the Americas, APAC, and EMEA).
APAC held the highest share of the global mobile device accessories market in 2017, accounting for a market share of around 55%, followed by the Americas and EMEA. APAC is expected to witness a further increase of close to 2% in its share over the forecast period.
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Some of the key topics covered in the report include:
- Market ecosystem
- Market characteristics
- Market segmentation analysis
- Market sizing
- Market size and forecast
Five Forces Analysis
- Regional comparison
- Key leading countries
- Vendors covered
- Vendor classification
- Market positioning of vendors
- Competitive scenario
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