MONTVALE, N.J.--(BUSINESS WIRE)--PM360, the premier information resource for marketing decision makers in the pharmaceutical, biotech, and medical device sectors, has named Ken Freirich, president, Health Monitor Network as one of the 2018 PM360 ELITE 100 in the Transformational Leader category. Now in its fourth year, the PM360 ELITE (Exceptional • Leaders • Innovators • Transformers • Entrepreneurs) represent the most influential people in the healthcare industry today.
As a visionary leader, Ken instantly saw the potential in Health Monitor when he joined 13 years ago. At that time, the company had about a dozen employees and a narrow product line. Yet, says Ken, “I saw the tremendous need for the platform in the patient-engagement marketplace, and I knew I could help grow it.” That he did: In the ensuing years, HM has grown tenfold in revenue, boasts hundreds of employees/contractors, comprises a network of over 200,000 physician offices through 400,000 HCPs, and provides award-winning content to tens of millions of patients through its suite of products, from traditional print to innovative digital. Says Ken, “While I’m truly humbled to receive this award, to me it’s always about the amazing people and our team, whose hard work, creativity and commitment to excellence have made us the leading POC company in the U.S.”
The PM360 ELITE Awards were established in 2015 to recognize individuals who have made a significant impact to the healthcare industry throughout their careers. More than 500 submissions were received, and nominees were evaluated based on their accomplishments; testimonials from their bosses, clients, and colleagues; and supporting evidence that reflects the impact of their efforts. A total of 100 winners were selected across 17 categories, including Creative Directors, Data Miners, Digital Crusaders, Disrupters, Drug Researchers and Developers, Entrepreneurs, Launch Experts, Leaders of the Future, Marketing Teams, Master Educators, Mentors, Patient Advocates, PR Gurus, Sales MVPs, Strategists, Tech-know Geeks, and Transformational Leaders.
“The 2018 ELITE 100 include remarkable individuals and marketing teams who have made their mark on this industry and are helping to push it forward with new ideas, outstanding leadership, and incredible work,” says Anna Stashower, CEO and Publisher of PM360. “We are proud to call them ELITE, and we expect even more great things from them in the future.”
The winners were profiled in PM360’s May 2018 issue. You can read the profiles online at https://www.pm360online.com/the-2018-pm360-elite-100.
Ken Freirich and the rest of the winners will be honored at a celebratory event on July 10th in New York City at the rooftop bar 230 FIFTH. Tickets are available for purchase at www.pm360online.com/elitetickets.
About PM360
PM360 is the premier, must-read magazine for marketing decision makers in the pharmaceutical, biotech, and medical device industries. Published monthly, PM360 is the only journal that focuses on delivering the full spectrum of practical information necessary for product managers and pharmaceutical marketing professionals to succeed in the complex and highly regulated healthcare environment.
The journal’s targeted and insightful editorial focuses on issues that directly impact critical decision making, including: Planning and implementation of cutting edge strategies, trends, the latest technological advances, branding/marketing, advertising/promotion, patient/professional education, sales, market research, PR, and leadership. Additionally, the “360” in the title signifies the span of this critical, how-to info with personal and career insights for an enjoyable and thought-provoking read.
By providing the full circle of enriching content, PM360 is truly an indispensable tool for busy and productive marketing professionals to stay at the top of their game. For more information about PM360, please visit www.pm360online.com
Health Monitor Network is the leading patient engagement company in the United States. It has provided high-quality patient education through digital, print, and mobile platforms to over 150 million condition sufferers through 200,000 medical offices and more than 400,000 healthcare professionals (HCPs). For more information, please visit www.healthmonitornetwork.com.
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