S. Dilawri Automotive Group Selects Motoinsight to Launch Omni-Channel Car Buying Experience

MotoCommerce™ platform to position S. Dilawri as a leader in customer experience

TORONTO & OTTAWA, Ontario--()--Motoinsight, a leader in digital and in-store car buying experiences, today announced that premier automotive group S. Dilawri has selected Motoinsight to implement its omni-channel car buying platform for their 10 dealerships, including Chrysler, Jeep, Dodge, Ram, Kia, Hyundai, Mazda and Mitsubishi franchises.

S. Dilawri Automotive Group is a prominent Ottawa-based dealership group known for delivering gold-standard customer service. The dealership group selected Motoinsight’s MotoCommerce™ platform after an extensive evaluation process.

“We’re excited to work with the team at Motoinsight,” said Elias El-Achhab, Vice President at S. Dilawri. “Being the first auto group in Ottawa to deliver a seamless online and in-store omni-channel shopping experience, we wanted to partner with the best solution in the market. With people completing more and more of the buying process online, the expectation is to continue where they left off when they enter our dealerships. Our customers want a seamless experience and MotoCommerce will help us deliver that.”

The omni-channel MotoCommerce platform fully integrates digital and physical shopping, allowing customers to complete their buying process how and when they want. Dealerships using MotoCommerce have the ability to streamline the in-store experience by walking customers through inventory, pricing and other product details in real-time with revolutionary tablet-based technology. The information presented in-store can easily be made available online through a digital shopping cart, giving customers the option to seamlessly continue the buying process from home at their convenience. In the same way, customers can begin their shopping journey online, including credit approval and trade-in appraisal, and then “wheel” their digital shopping cart into the store at any stage of the transaction.

“We’re delighted to work with S. Dilawri to differentiate their brand with innovative customer experiences,” said Andrew Tai, CEO of Motoinsight. “Consumers today are looking for a faster, more convenient way to buy cars. In fact, if given the opportunity, recent studies have shown over 70% of customers would be willing to buy a new car online. We’re focused on helping dealers meet this change.”1

The MotoCommerce-enabled S. Dilawri shopping experience will be available to customers online and in-store this summer.

1 Capgemini Consulting, The future of retail in the automotive sector, April 28, 2017

About Motoinsight

Motoinsight’s flagship digital retailing platform MotoCommerce™ enables revolutionary omni-channel and e-commerce enabled car buying experiences. Motoinsight technology and data are used by nearly every automaker, over 1,000 dealership franchises and the largest banks and insurance companies. Motoinsight also operates a portfolio of owned and partnered automotive research and shopping websites, which represents one of the largest audiences of in-market new vehicle buyers and includes premier brands such as Unhaggle, Consumer Reports, Globe Drive, Driving.ca, Black Book and others. In 2017, Motoinsight was named one of Deloitte’s Technology Fast 50™ Companies and was listed number 26 on the PROFIT 500, the definitive ranking of Canada’s Fastest-Growing Companies. For further information, visit www.motoinsight.com.

About S. Dilawri Automotive Group

Founded in 1985, the S. Dilawri Automotive Group is Ottawa’s premier automotive group operating 10 dealerships offering new and used vehicles sales, service and parts. S. Dilawri is the highest volume automotive group in Ottawa and Eastern Ontario for each of its brands including: Chrysler, Jeep, Dodge, Ram, Kia, Hyundai, Mazda and Mitsubishi. For further information, visit www.nobodydealslike.com.

Contacts

Motoinsight
Chloe Von Dersch
+1 403-926-6611
press@motoinsight.com

Release Summary

Motoinsight technology to power digital retailing platform for S. Dilawri Automotive Group to integrate online and in-store shopping experiences.

Contacts

Motoinsight
Chloe Von Dersch
+1 403-926-6611
press@motoinsight.com