Acuative Announces Bandwidth Speed and Cost Breakthroughs with SD-WAN and Distributed NFV Solutions for Retailers at NRF’s Annual Convention & EXPO –“Retail’s Big Show”

Acuative invites retailers to stop at booth 1575 January 14-16, 2018 to learn how they can accelerate their digital transformation, improve retail business competitiveness with new technological advancements, and participate in its virtual reality Indy car race game.

FAIRFIELD, N.J.--()--Acuative, a global provider of wall-to-wall technology solutions and support for retail chains, today announced it is working with Ciena® to offer a new retail-focused solution based upon Distributed Network Function Virtualization (D-NFV). The Acuative and Ciena teams will show at NRF how their combined technologies can enable retailers to better compete by maintaining pace with ever-changing network requirements.

D-NFV is an innovative networking technology that leverages virtualization and the many tangible business benefits associated with rapid software development cycles allowing forward-looking retailers to host critical network functions, such as encryption and firewalls, on premise where they are best situated to ensure a highly reliable and secure network – the cornerstone of any connected business.

Retailers can significantly reduce onsite network equipment requirements, while maintaining or even surpassing existing performance requirements, for notable improvements in power, space, and security coupled with a quicker and more agile deployment model. In working with Ciena, Acuative can provide a simple and cost-effective D-NFV solution tailored to the specific needs of retailers embroiled in a hyper-competitive retail environment.

“D-NFV makes use of virtualization at the network edge to provide retailers with a secure and scalable means of rapidly adapting to changing network requirements,” says Joe Cumello, Vice President of Global Marketing at Ciena.

Along with the D-NFV solution, Acuative will demonstrate how retailers can accelerate their WAN transformation with Software Defined Wide Area Networking (SD-WAN). Acuative’s SD-WAN solution delivers more bandwidth at a lower cost, helping retailers gain significant financial benefits while improving customer experience.

Acuative’s lifecycle support includes consulting, implementation, hardware, broadband circuits, 24/7 monitoring, on-site maintenance, and ongoing management. This enables retailers to be better positioned to harness the power and savings of SD-WAN and D-NFV. Acuative offers retail chains a powerful combination of expertise, round-the-clock availability, and extensive technical resources, simplifying the entire process of managing retail technology. SD-WAN and D-NFV by Acuative deliver improved application performance, security, and “zero touch” provisioning to quickly add new sites or make network changes easily.

Josh Levine, Senior Vice President for Acuative said, “D-NFV and SD-WAN are true game-changers for retailers. They enable retailers to power more technology that improves the customer experience and cut costs at the same time. It is a completely new level of speed, power and cost savings. The difference in SD-WAN and D-NFV by Acuative is that we guide the retailer to make choices that are most profitable for their business and to position them for future growth.”

Acuative, in partnership with Ciena, will be hosting a Virtual Reality Indy car race game during the NRF Expo. Retailers are welcome to stop by and test their driving skills to win a Fitbit® Ionic fitness watch and other prizes. They can race a VR Indy car at speeds over 200 mph on the famous 2.3 mile Laguna Seca raceway in California. At the close of each day, the top three drivers will be invited back to the “Acuative/Ciena Winner’s Circle,” for a prize presentation.

Acuative will also present its Total Store Care service, which includes wall-to-wall support, installation, monitoring, and maintenance for all store technology systems, including VoIP, Guest WiFi, Mobility, IoT, Analytics, and Digital Media for signage and displays.

To learn more about D-NFV, SD-WAN, and other innovative retail technology services, products, and solution offerings, visit Acuative at the National Retail Federation's Annual Convention and Expo, Retail's BIG Show - Booth #1575, January 14-16, 2018 at the Jacob Javits Convention Center in New York City.

About Acuative

Since 1984, Acuative has provided superior services and best-of-breed technology solutions to the retail, telecommunications service provider, enterprise, financial, and public sector markets. Acuative leverages its extensive expertise in the areas of voice, data, managed services, data centers, routing and switching, unified communications, and security to deliver comprehensive support. Acuative is a Ciena Gold Partner. Headquartered in Fairfield, NJ, Acuative's facilities include a 24/7/365 Global Technology Center in Cleveland, Ohio, and offices in Chicago, IL; Herndon, VA; Dallas, TX; Uxbridge, England; and Riyadh, Kingdom of Saudi Arabia. Offering a range of consulting services, NOC services, technical site services, and hardware and circuit provisioning services, Acuative maximizes clients' return on investment while adeptly preparing them for their future. Learn more at


Jennifer Whelan - VP Marketing, 440-202-4509

Release Summary

Summary of the featured retail technology solutions at Acuative's booth #1575 at the National Retail Federation (NRF) Expo, January 14-16 in NYC.

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Jennifer Whelan - VP Marketing, 440-202-4509