European Destinations Top ARC MarketPlace’s July 4th Bookings

U.S. Destinations Absent From Independence Day Top 10 List

ARLINGTON, Va.--()--Travelers taking advantage of the long holiday weekend will be celebrating overseas, according to a new report by the Airlines Reporting Corp. (ARC). Rome and London top the list for Fourth of July bookings* made through ARC MarketPlace—a website that provides travel agents with commissionable sales content like worldwide activities, tours, airport transfers, car rentals and passport/visa services.

Trips to France, Italy and Spain remain popular while Edinburgh, Dublin and Vancouver made the top 10 for the first time. In 2016, New York City and San Francisco made the top 10 list, but no U.S. destinations made the list in 2017. This is the first time in a decade that there were no U.S. destinations in the top 10.

Travelers booked 1,186 different tours across 176 destinations worldwide. This marks a 21 percent increase in bookings for the same period last year (980 bookings). In both years, international travel made up 86 percent of total Fourth of July weekend bookings. The most popular tours and activities booked through ARC MarketPlace include “Skip the Line” tours for the Eiffel Tower and Vatican museums and a sightseeing tour for Vancouver.

The top 10 worldwide Fourth of July bookings for 2017 are:

1. Rome
2. London
3. Paris
4. Florence
5. Barcelona
6. Venice
7. Athens
8. Vancouver
9. Dublin
10. Edinburgh

About ARC:

The Airlines Reporting Corporation (ARC) is the premier driver of air travel intelligence and commerce in the travel industry with leading business solutions, travel agency accreditation services, process and financial management tools and high-quality data. In 2016, ARC settled $86 billion worth of carrier ticket transactions for nearly 7,000 travel agencies with more than 12,000 points of sale. Established in 1984, ARC is an ISO 27001 certified company headquartered in Arlington, Virginia, with offices in Louisville, Kentucky, Tampa, Florida and San Juan, Puerto Rico. For more information, please visit and Have you registered for TravelConnect? October 19-20, 2017 | Washington, D.C., #TravelConnect2017

Notes for Editors:

*Booking Sales

  • Results are based on sales booking purchased through ARC MarketPlace through June 23, 2017.
  • Fourth of July travel includes June 30 through July 4, 2017.

©2017 Airlines Reporting Corporation (ARC). All rights reserved.


Airlines Reporting Corporation (ARC)
Hillary Smith, 703-341-1207


Airlines Reporting Corporation (ARC)
Hillary Smith, 703-341-1207