NEW BRUNSWICK, N.J.--(BUSINESS WIRE)--Rutgers Business School today announced that it will offer the innovative Mini-MBA: Customer-Centric Management course again this year. The certificate program will be offered by Rutgers Business School Executive Education from March 27 - 31, 2017, in New Brunswick, New Jersey.
The Customer-Centric Management program gives participants an understanding of customer experience as a fundamental philosophy as opposed to something “nice-to-have.” This program is led by customer experience industry experts who are passionate about providing participants with the main ingredients for growing and sustaining their clients. Additionally, this program allows participants to connect with like-minded professionals in an environment that promotes relationship building and personalized connections during all interactions.
This certificate program is structured and designed with transition in mind. Through a managed process participants are taken from the state of being customer-conscious to a state of being customer-centric. Using a combination of structured modules and open dialogue sessions, participants chart a personal journey that exposes them to the theory of customer centricity in a way that allows them to discover new opportunities to connect with their customers and create value within their organization.
The Customer-Centric Management program prepares participants to create and implement a strategic customer-centric vision using tactical methodologies within their organization. Quite simply, this program provides participants with the current tools and strategies for linking their organization’s goals and objectives with the wants and needs of the customers that they serve.
"Creating and implementing a great customer experience strategy is a complex and long-term process. Complicating matters, are the many ways that consumers can interact with your business," said Vickie Anderson, Rutgers Business School Executive Education program manager.
"Rutgers understands this problem and has created an innovative program that provides the tools necessary to implement an effective strategy within an organization, creating value for your business."
"Today, the business community recognizes the importance of and is investing in getting their executives and teams up to date and up to speed on all things user experience," said Ronnie Battista, an executive education program faculty member.
"Industries that, until recently, have not seen a strong need for user experience are now clamoring for it, because the advantages of their once-impenetrable business processes are being overcome by both incumbent competitors and a host of digital startups," Battista added.
Apply today for the March 27 - 31 course and be a part of a great experience. This program has been approved by the New Jersey Department of Labor for workforce training grants. Funding may be available for those receiving unemployment benefits. This program has also been approved by the State Approving Agency and the Veterans Administration. Funding may be available for those eligible to receive GI Bill educational benefits.
If prospective participants have any questions about the program or application, they can contact Vickie Anderson, program manager at 848-445-9248 or vanderson@business.rutgers.edu.
