VANCOUVER, British Columbia--(BUSINESS WIRE)--Today, BroadbandTV (BBTV), the world’s largest Multi-platform Network (MPN), further accelerates its market leading position by launching in Singapore, Malaysia, Taiwan, South Korea, Vietnam, Saudi Arabia, United Arab Emirates and Egypt. Currently, BBTV actively operates in seven languages and 23 countries. It continues to be the leading MPN in all English-speaking, Hispanic and Portuguese markets and is among the top players in France, Germany, Russia and Japan.
“We’re committed to building on our existing momentum, and today’s news is yet another example of how we’re laying the foundation for our next stage of significant growth,” commented Shahrzad Rafati, Founder & CEO, BroadbandTV. “The regions we’re focusing on have massive potential. Southeast Asia is the world’s fastest growing internet economy and is expected to reach $200 billion by 2025*. Today, the Middle East is only capturing a fraction of its total digital potential, it has the ability to add $95 billion per year to its total GDP through digital by 2020**.”
This new market focus and global expansion launch takes place in parallel to BBTV’s efforts to further expand in all existing markets, content verticals, and across multiple revenue streams. BBTV’s successful revenue streams to date, include: advertising sales, subscriptions, apps, merchandise, content licensing, amongst others including SaaS.
In addition to being the largest MPN globally, reaching 22 billion monthly impressions across its owned and operated library and brands as well as its network of 85,000 content creators, BBTV is also the 3rd largest video property worldwide, following only Google and Facebook. According to November 2016 comScore data, when compared to the top two, BBTV’s unique video viewership is 56% the size of Facebook, and nearly a third (30%) of Google’s, showing that almost one out of every three people that consumes video content across Google sites, including YouTube, is watching BBTV content.
For more information, please visit bbtv.com
*Google
& Temasek report, May 2016
**McKinsey,
Digital Middle East: Transforming the region into a leading digital
economy
About BroadbandTV
BroadbandTV is an innovative media and technology company that drives success for online video creators by leveraging its premium media brands, proprietary technology, and massive online reach. BroadbandTV operates the world’s largest Multi-Platform Network with 85,000 network partners amassing 22 billion views per month. Its content creators span a number of key media brands and verticals including: TGN, the largest and most engaged gaming video network; Opposition, the largest hip-hop music network; leading Electronic Dance Music (EDM) network, WIMSIC; leading kids & family network, HooplaKidz and Outspeak, the next-generation citizen journalism brand in partnership with The Huffington Post. The business recently unveiled NBA Playmakers, the world’s premiere basketball video network in partnership with the NBA, geared to reach targeted and engaged audiences from sports, to how-to and fitness, and basketball culture. BroadbandTV has developed some of the most advanced and innovative technologies in the online video space including: VISO Catalyst, a creator platform for discovery, engagement, collaboration, and actionable insights; VISO NOVI, a web application designed to detect, track and measure fan activity associated with content owners videos and VISO Magnetics, an end-to-end platform that connects content creators with brands & advertisers, providing a scalable marketing and advertising strategy around both reach and branded entertainment campaigns. In June 2013, the leading European entertainment network RTL Group acquired a majority stake in BroadbandTV. Both companies also formed an ongoing strategic partnership to accelerate the global growth strategy of BroadbandTV. RTL Group’s initial investment of US-$36 million is part of a planned series of investments in the company. www.bbtv.com
