CAMBRIDGE, Mass.--(BUSINESS WIRE)--Luminoso Technologies and Basis Technology today announced the formation of a marketing partnership to enter new geographic markets as well as to enter the U.S. government channel segment. The marketing partnership leverages Basis Technology’s established presence with U.S. government agencies and overseas in Asia, Europe, and the Middle East to introduce Luminoso to a host of new markets where there is tremendous demand for consumer feedback solutions. To support this initiative, Luminoso’s CEO Catherine Havasi will speak at the Big Data Analytics Tokyo, hosted by Basis Technology in February 2017.
“This is a great step forward for both companies,” said Mike Brunnick, SVP Global Sales for Luminoso. “We are looking forward to working with the Basis Technology team to expand our respective businesses in these important markets and channels.”
Luminoso and Basis Technology have also announced the expansion of their existing technology relationship. Luminoso has integrated multiple languages and components of Basis Technology's Rosette® linguistics platform including language identification, part-of-speech tagging and normalizing word forms from unstructured text.
“This is a huge step forward in our relationship,” said Lance Nathan, Luminoso's Senior Linguistics Developer. “We have been working with the Basis Technology team for a while to ensure their accuracy and performance meet our standards. It now does, and we look forward to the improved linguistic accuracy Rosette will bring to Luminoso's analytic capability. We now use Rosette for ten of the languages we support."
“We see growing demand in multiple markets for the Luminoso solution,” said Carl Hoffman, CEO of Basis Technology. “Luminoso’s data-driven insights answer important questions that exist in every country. I see those answers changing how entire industries do business.”
Luminoso is a leading SaaS based enterprise software company that empowers clients to understand, measure and act on large amounts of consumer feedback data that is generated across multiple channels. Luminoso enables Fortune 1000 companies to use this understanding to improve customer experience, fine-tune marketing strategy, elevate customer service and evolve product offerings. The multi-lingual capabilities give global companies the ability to understand their customers worldwide, while the intuitive, easy to use nature of the Analytic service and Executive Dashboard make it efficient to generate actionable insights. Luminoso is one of the only solutions available that analyzes multi-lingual text in its native language, which meaningfully improves linguistic accuracy. Customers include: Autodesk, Staples, Target Australia, Publicis.Sapient and Scotts. Luminoso is privately held with headquarters in Cambridge, MA. For more information visit www.luminoso.com.
About Basis Technology
Analyzing text—the hardest part of big data—is critical to verifying identity, understanding customers, anticipating world events, and uncovering crime. Companies such as Airbnb®, Luminoso®, Recorded Future®, Tamr™, and Yelp®, and agencies across the U.S. intelligence community, use Rosette to solve their toughest human language problems. For over 20 years, Basis Technology has been at the forefront of natural language processing applied to enterprise search, social listening, e-commerce, and e-discovery. Our cyber forensics team pioneers better, faster, and cheaper techniques to extract digital evidence, keeping government and law enforcement ahead of exponential growth of data volumes. For more information, visit www.basistech.com or write to email@example.com.