FARMINGTON, Conn.--(BUSINESS WIRE)--Evariant, the leading provider of a CRM platform based on a centralized healthcare data hub, analytics, and communications engine, announced today that its Account Manager, Rachel Neely will be co-presenting a webinar with Lehigh Valley Health Network’s Marketing Manager and CRM Lead, Dan Lavelle, titled, “10 Things to Know When Starting your CRM Journey” on Thursday, June 16 at 1:00 p.m. ET.
Webinar participants will receive an in-depth look at Lehigh Valley Health Network’s approach to strategy and technology as it applies to CRM. Presenters will share real-world examples of how the organization has transformed their marketing center into a revenue center by partnering with other functional groups throughout the company, including strategy, physician outreach and population health. Attendees of this complimentary session will learn how to:
- Assess individual organization’s needs and readiness for CRM;
- Audit existing CRM, physician relationship management (PRM) and Contact Center technologies;
- Reposition and restructure a marketing department to a be positioned as a revenue center;
- Track campaign performance and show ROI; and,
- Break down silos and provide meaningful insights to other functions, such as population health.
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WHO: |
Dan Lavelle, marketing manager and CRM lead at Lehigh Valley Health Network and Rachel Neely, account manager at Evariant |
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WHAT: |
Webinar: “10 Things to Know when Starting your CRM Journey” | |||
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WHERE: |
Register online here |
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WHEN: |
Thursday, June 16 at 1:00 – 2:00 p.m. ET | |||
About Evariant
Evariant sees a future where healthcare
organizations deliver precise, efficient care solutions not only inside
an organization’s walls, but also beyond. We make this a reality by
continuously innovating a healthcare CRM platform – a platform based on
a centralized healthcare data hub, analytics, and communications engine
- capable of identifying, executing, and measuring all types of engagement
initiatives. The result is greater visibility into opportunities,
richer engagement with key constituents, and continuous measurement and
improvement. Many of the leading healthcare institutions have selected
our solutions to optimize their care strategies and related initiatives.
Learn more at www.evariant.com.
