NASHVILLE, Tenn.--(BUSINESS WIRE)--Holiday food has always been a very profitable revenue stream for Bar-B-Cutie Smokehouse Restaurants. Since 1950, people have trusted Bar-B-Cutie to help make their holiday dining exceptionally tasty and nearly effortless.
Super Bowl is a “holiday” that becomes increasingly more popular each year. With 48 million Americans ordering takeout (ABCNews) and consuming over a Billion Chicken Wings (Forbes) on that one day alone, is it surprising that Bar-B-Cutie has quadrupled wing sales? “Even when consumer demand is higher than it's ever been, in today's competitive market, only the best survive,” comments Gini McFarland who works closely with each Bar-B-Cutie location to ensure that all company standards are being achieved on a daily basis. “When consumer demand rises, so does competition. Focussed effort continues to help Bar-B-Cutie hit record-breaking wing sales,” remarks Brett McFarland COO Bar-B-Cutie Smokehouse.
Bar-B-Cutie attributes their WING SUCCESS to five things:
1. Using FRESH NOT FROZEN wings. Fresh tastes better and is HEALTHIER! Preservative-packed frozen wings retain moisture leading to a soggy, even rubbery unsatisfactory product.
2. Texture! The perfect balance of CRISPY SKIN and TENDER MEAT..a taste sensation.
3. Flavor. Smoking with LOCAL WOOD adds a distinct flavor. Sauce choices give consumers even more TASTE. From MILD to FIRE!
4. Consistent Superior CUSTOMER SERVICE. Before, during and after the sale.
5. Utilize simple, engaging marketing. FACEBOOK and TWITTER ads.
Wings have not always been on Bar-B-Cutie's menu but are quickly earning a permanent spot. “Our wing sales growth is astounding,” remarks Jim Anderson, the franchisee who persuaded Bar-B-Cutie to add his wing recipe to their menu as a temporary promotion. “By listening to our franchisees, offering a quality product and engaging our customers with a consistent, clear message we are able to surpass past goals and achieve unimaginable success. With 65 years of passion fueling our future, I look for 2016 to be a banner year for growth,” finishes McFarland.
About Bar-B-Cutie Smokehouse: Bar-B-Cutie Smokehouse is a 65 year old fast-casual barbecue restaurant that is currently growing through U.S. Franchising. Bar-B-Cutie is famous for smoking its signature meats using local wood as well as southern sides and desserts. The low-labor, model has seven revenue streams: Dine-In, Take-Out, Drive-Thru, Bar, Retail, Holiday Meals, Outside Delivery. For more information visit Bar-B-Cutie.com
