DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/2wtxgv/global_interior) has announced the addition of the "Global Interior Architectural Coatings Market 2015-2019 - Market Research Report" report to their offering.
The analysts forecast the global interior architectural coatings market to grow at a CAGR of 5.88% over the period 2014-2019.
This report covers the present scenario and the growth prospects of the global interior architectural coatings market for the period 2015-2019. To arrive at a ranking of the leading vendors in the market and to calculate the market size, the report considers revenue generated through sales of interior architectural coatings. It also presents the vendor landscape and a corresponding detailed analysis of the top 10 vendors in the global interior architectural coatings market. The report includes a discussion on the key vendors operating in this market.
Vendors are focusing on unique color schemes to differentiate their products and attract buyers. Unique colors are being introduced by vendors, followed by the implementation of marketing communication programs to enhance brand awareness. The market is expected to see an increase in the use of different color combinations to enhance the aesthetic appeal of the coated surface. Key vendors in the market are also focusing on the introduction of metallic paints that end-users can use to highlight surfaces. Tikkurila offers such products.
According to the report, increasing investments in the development of infrastructure in APAC and Latin America have contributed to the growing demand for interior architectural coatings, especially from the commercial sector. The growth of the housing market in various countries in APAC and Latin America such as Peru, Colombia, Chile, India, Thailand, Philippines, and Indonesia has led to an increase in demand for interior architectural coatings from residential end-users.
Further, the report states that declining demand for solvent-borne architectural coatings in these regions is a major challenge for vendors.
The report also provides data on the different segments of the market based on the following criteria:
- Type of consumers
- Distribution channels
- Asian Paints
- Benjamin Moore
- Masco (BEHR Process)
- Nippon Paint Holdings
- PPG Industries
Other prominent vendors:
- Berger Paints
- Colorado Paint
- Dulux Australia
- IFS Coatings
- KEIM Mineral Coatings of America
- Kelly-Moore Paints
- RPM International
For more information visit http://www.researchandmarkets.com/research/2wtxgv/global_interior